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California State University, Sacramento's Athletics Department seeks a Senior Associate Athletic Director of External Affairs to lead external operations including ticketing, marketing, branding, and donor engagement. The role provides executive oversight of revenue-generating units and shapes a unified external strategy to drive attendance, engagement, and long-term financial sustainability.
Reporting to the Director of Athletics, the incumbent will coordinate ticketing, marketing,
California State University, Sacramento's Athletics Department seeks a Senior Associate Athletic Director of External Affairs to lead external operations including ticketing, marketing, branding, and donor engagement. The role provides executive oversight of revenue-generating units and shapes a unified external strategy to drive attendance, engagement, and long-term financial sustainability.
Reporting to the Director of Athletics, the incumbent will coordinate ticketing, marketing,