Athletics External Affairs Director - Revenue & Partnerships

California State University; Sacramento (CA); On-site; USD 112,000 - 163,000; Full time

Job summary

California State University, Sacramento invites applications for the Senior Associate Athletic Director of External Affairs. The role provides strategic leadership over external operations including ticketing, marketing, partnerships, donor engagement, and NIL initiatives, with accountability for revenue generation and fan engagement in NCAA Division I athletics.

Reporting to the Director of Athletics, the appointee will align external strategies with campus priorities, supervise managers, and

Qualifications

• Bachelor's degree from an accredited institution or equivalent.
• 5–7 years of leadership experience in intercollegiate athletics/external relations with revenue generation.
• Experience supervising staff and managing through subordinate leadership structures.

Responsibilities

• Provide executive leadership and strategic oversight of external affairs operations.
• Oversee revenue-generating functions including ticketing, marketing, partnerships, and donor engagement.
• Align external strategies with institutional priorities and NCAA/conference regulations.

Skills

Executive leadership

Revenue generation knowledge

Strategic planning

Fan engagement

Relationship management

Negotiation

NCAA regulations knowledge

Education

Bachelor's degree

Job description

California State University, Sacramento invites applications for the Senior Associate Athletic Director of External Affairs. The role provides strategic leadership over external operations including ticketing, marketing, partnerships, donor engagement, and NIL initiatives, with accountability for revenue generation and fan engagement in NCAA Division I athletics.

Reporting to the Director of Athletics, the appointee will align external strategies with campus priorities, supervise managers, and