Senior Director, Digital Strategy & Campaign Leadership

Adelphi Group; Arlington (VA); Hybrid; USD 108,000 - 132,000; Full time

Benefits offered by this job

Medical, dental, vision, 401k, life

Paid parental leave

Hybrid work environment

Job summary

PLUS Communications, a full-service firm in Arlington, VA, seeks a Senior Director for our digital practice. You will craft digital strategies for public affairs campaigns, manage client relationships, and lead a team to deliver high-impact results across branding, social content, and reports.

Work in a fast-paced environment with strong writing skills and a track record of winning campaigns. The role supports hybrid in-office and remote collaboration and involves client-facing leadership.

Qualifications

• 8+ years in digital marketing, public affairs or PR, including agency experience.
• Advanced writing with AP style, for senior stakeholders.
• Experience using digital/media tools for campaigns and advocacy.
• Proven ability to craft and execute digital strategies and manage clients.
• Experience deploying AI tools to improve processes; familiarity with Adobe Creative Suite.

Responsibilities

• Develop innovative digital strategies for public affairs clients.
• Manage client relationships and lead new business proposals.
• Lead a team of strategists to execute duties and new projects.
• Collaborate with Graphic Design for client assets (logos, one-pagers, social graphics).
• Partner with Digital Advertising to plan, traffic campaigns and prepare reports.

Skills

Advanced writing

Digital marketing tools

Client relationship management

AI tooling usage

Adobe Creative Suite

Tools

Adobe Creative Suite

Job description

PLUS Communications, a full-service firm in Arlington, VA, seeks a Senior Director for our digital practice. You will craft digital strategies for public affairs campaigns, manage client relationships, and lead a team to deliver high-impact results across branding, social content, and reports.

Work in a fast-paced environment with strong writing skills and a track record of winning campaigns. The role supports hybrid in-office and remote collaboration and involves client-facing leadership.