Senior Director, Data Analytics & AI Strategy
Adidas
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Benefits offered by this job
Job summary
Adidas North America seeks a Senior Director of Digital Analytics to lead the Data and Analytics function for Digital & eCommerce, shaping how data, insights and technology drive commercial decisions and business impact. This leadership role operates at the intersection of strategy, AI, analytics and people leadership.
You will raise the analytics bar by building trusted partnerships with senior stakeholders, creating rigorous analytics, and developing a high-performing team in a hybrid
Qualifications
- Bachelor’s degree in analytics, data science, statistics, economics, computer science, business or related field; advanced degree preferred.
- 10+ years of progressive experience in analytics, data science, business intelligence, digital analytics or related discipline.
- Significant experience leading analytics organizations in a complex, digitally enabled consumer/retail environment.
- Strong understanding of digital commerce, customer behavior, marketing, product and commercial performance.
- Experience with advanced analytics, experimentation, predictive modeling, data products and/or modern analytics platforms.
- Strong understanding of AI landscape and its implications for analytics.
- Excellent communication and storytelling skills with ability to simplify complexity without losing rigor.
Responsibilities
- Act as a strategic thought partner to the Digital & eCommerce leadership team, connecting analytics to business strategy and commercial outcomes.
- Translate complex data into clear, actionable recommendations that influence decisions and drive measurable business impact.
- Establish analytics as a trusted and influential voice in planning, forecasting, customer growth and performance management.
- Lead, develop and inspire a high-performing analytics organization with clear roles, responsibilities and accountability.
- Define and execute a forward-looking analytics strategy aligned to NAM Digital.
- Evolve analytics from reporting to predictive and prescriptive insights; prioritize high-value opportunities.
- Define the AI strategy for Analytics and accelerate adoption of AI-enabled analytics across the organization.
Skills
Education
Tools
Job description
Adidas North America seeks a Senior Director of Digital Analytics to lead the Data and Analytics function for Digital & eCommerce, shaping how data, insights and technology drive commercial decisions and business impact. This leadership role operates at the intersection of strategy, AI, analytics and people leadership.
You will raise the analytics bar by building trusted partnerships with senior stakeholders, creating rigorous analytics, and developing a high-performing team in a hybrid
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