Senior Direct Response Creative Strategist — Remote

Trivium; Miami (FL); Remote; USD 56,000 - 112,000; Full time

Benefits offered by this job

Mentorship by operators

Strong earning upside

Growth into leadership with equity

Creative ownership

AI tools & automation

Remote work

Job summary

Trivium in the United States seeks a Senior Direct Response Creative Strategist to own our brand’s DR ad creative. You’ll work directly with founders and operators, building angles, briefs, scripts, and performance-minded concepts to scale campaigns.

Produce briefs weekly, run research with GetHooked, AdSpy and the Meta Ads Library, and review junior strategists’ work. This is a remote role with strong earning upside and long-term growth.

Qualifications

• 4+ years in direct response creative strategy, with hands-on experience in health, wellness, or supplements specifically
• You've produced at least one ad that crossed $100k in spend in a single month
• Fluent in Meta Ads Manager across every metric that matters: CPA, nCPA, hook rate, CTR, AOV, RPV, cohort data
• Know GetHooked, AdSpy, and the Meta Ads Library as real research tools — not just logged into
• Background in video and direct response; not a UGC role
• Experience managing and developing junior strategists; provide feedback and raise output quality
• Thrive in lean, fast environments where performance is the standard

Responsibilities

• Own creative strategy for the brand — angle ideation, market research, brief development, script writing, and ad account analysis
• Produce 15 briefs per week across multiple product lines and funnels
• Lead daily research using GetHooked, AdSpy, and the Meta Ads Library to find fresh angles
• Review and quality-check briefs from junior strategists — senior voice on the team
• Collaborate with editors through Asana and Frame.io to keep production tight and fast
• Bridge the gap between media buying and creative by reviewing live performance data and feeding learnings back into new concepts
• Over time, build out your own creative pod with direct reports — essentially running your own business inside the business

Skills

Direct Response Strategy

Video & Creative Direction

Leadership of juniors

Data-driven optimization

Tools

GetHooked

AdSpy

Meta Ads Library

Asana

Frame.io

Job description

Trivium in the United States seeks a Senior Direct Response Creative Strategist to own our brand’s DR ad creative. You’ll work directly with founders and operators, building angles, briefs, scripts, and performance-minded concepts to scale campaigns.

Produce briefs weekly, run research with GetHooked, AdSpy and the Meta Ads Library, and review junior strategists’ work. This is a remote role with strong earning upside and long-term growth.