Senior Digital Strategy Director

PLMR; Westminster, Northern (CO, KY); Hybrid; USD 110,000 - 170,000; Full time

Benefits offered by this job

25 days annual leave

Private healthcare

Enhanced pension plan

Maternity pay

Gym allowance

Lunch & Learn sessions

Year-round social events

Job summary

PLMR, an award-winning communications agency, seeks an experienced Digital Account Director to lead major client accounts and shape integrated digital campaigns. You will drive strategy, measurement, and audience insight while growing the Digital team and pursuing new business opportunities.

You will engage senior clients with strategic counsel, oversee campaigns across social, content and paid media, and collaborate with colleagues to deliver measurable impact and growth.

Qualifications

• Significant experience in digital communications, ideally in an agency or consultancy.
• Strong strategic knowledge across digital channels and integrated digital campaigns.
• Confidence advising senior clients and translating objectives into digital strategies.
• Understanding of audience insight, campaign planning, measurement and optimisation.
• Enthusiasm for a fast-paced, collaborative agency environment.
• Commercial awareness and track record of growing and retaining client accounts.
• Willingness to explore new ideas, technologies and innovative approaches.

Responsibilities

• Lead delivery of high-quality digital programmes and campaigns across a portfolio of clients.
• Build trusted relationships with senior clients and provide strategic counsel.
• Develop deep understanding of clients’ organisations, audiences, objectives and environments.
• Translate objectives into clear digital strategies, campaigns and programmes of work.
• Ensure accounts are resourced, commercially managed and delivered profitably.
• Identify challenges in client relationships and address them constructively.
• Support and coach junior colleagues across client accounts.
• Develop integrated digital strategies based on audience insight and measurable outcomes.
• Provide strategic direction across social media, content and paid digital activity.
• Oversee development of high-quality digital content for appropriate audiences.

Skills

Digital strategy

Senior client management

Campaign planning & measurement

Audience insight

New business development

Team leadership

Innovation mindset

Job description

PLMR, an award-winning communications agency, seeks an experienced Digital Account Director to lead major client accounts and shape integrated digital campaigns. You will drive strategy, measurement, and audience insight while growing the Digital team and pursuing new business opportunities.

You will engage senior clients with strategic counsel, oversee campaigns across social, content and paid media, and collaborate with colleagues to deliver measurable impact and growth.