Senior Digital Media Strategist

Third Way; Washington (District of Columbia); Hybrid; USD 84,000 - 95,000; Full time

Benefits offered by this job

Medical, Dental, and Vision insurance

Health Reimbursement Account (HRA)

Flexible Spending Account (FSA, DCA, &

Parking, and Transit

Life Insurance

AD&D Insurance

Retirement plan

Paid sick and vacation leave

Long-term Disability

Employee Assistance Program (EAP)

Job summary

Third Way, a national think tank, seeks a Senior Digital Media Advisor in Washington, DC. You will lead social media strategy and campaigns, engage with journalists and influencers, and promote Third Way’s policy products.

The role emphasizes creativity, content development across platforms, and collaboration with Marketing and Communications to advance our center-left mission. Hybrid work with in-office days.

Qualifications

• Undergraduate degree in a relevant field plus 3-5 years relevant work experience in US government, on a political campaign, as a journalist, or in the private sector.
• Video editing and design skills are highly desired.
• Familiarity with paid advertising on social platforms.
• Comfort working in digital platforms and programs including the Adobe suite, Canva, and Snapstream.

Responsibilities

• Drafting timely, creative digital content on Third Way’s political narrative and policy products.
• Preparing the strategy for Third Way’s digital communications outreach in collaboration with the Deputy Director of Marketing and manages the development and execution of tactics to implement that strategy and monitor the progress.
• Developing Third Way’s year-round advertising plan across platforms in partnership with the Deputy Director of Marketing.
• Overseeing the execution, monitors and proposing adjustments to ensure the success of the plan.
• Leading topic specific, multi-platform digital campaigns as assigned.
• Partnering with Third Way communications staff and program staff on digital campaign plans for paid advertisements, drafting copy, preparing audience targets, proposing and collaborating on creative development, and monitoring their progress.
• Identifying opportunities for the Third Way handle and other organizational accounts and spokespeople to engage in the political conversation online and build relationships with influential people and groups.
• Monitoring important digital conversations for Third Way’s engagement and flags opportunities for relevant senior leaders.
• Pitching and executing digital content in a variety of mediums (e.g., video, graphics, tweet threads).
• Tracking and monitoring Third Way’s brand performance and the progress toward our digital objectives.
• Collaborating with Third Way teams to help plan and execute digital content for events and product roll-outs.
• Advising and training Third Way staff and programs on best practices for the platforms and digital communications.
• May supervise staff; and
• Performing other duties as assigned.

Skills

Written communication

Storytelling

Creativity

Digital literacy

Problem solving

Critical thinking

Interpersonal skills

Analytical and research skills

Political awareness

Knowledge management

Accountability

Respectfulness

Education

Undergraduate degree

Tools

Adobe Suite

Canva

Snapstream

Job description

Third Way, a national think tank, seeks a Senior Digital Media Advisor in Washington, DC. You will lead social media strategy and campaigns, engage with journalists and influencers, and promote Third Way’s policy products.

The role emphasizes creativity, content development across platforms, and collaboration with Marketing and Communications to advance our center-left mission. Hybrid work with in-office days.