Senior Digital Media Planner

Kcadclub; Mission (KS); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

401(k) with employer match

Long-term disability insurance

Dental insurance

Generous paid time off

Health insurance (90% covered)

Job summary

Kcadclub is seeking a Senior Digital Media Planner to join our dynamic digital team in Mission, Kansas. This role is vital for developing strategic digital media plans that deliver results for our clients, collaborating closely with specialists across various functions.

The ideal candidate will possess 5–7 years of experience in digital media planning and a deep knowledge of digital channels. We offer a robust benefits package, including excellent health insurance and generous paid time off.

Qualifications

• 5–7 years of experience in digital media planning in an advertising agency.
• Strong knowledge of digital media channels including search, social, programmatic, display, and video.
• Excellent written and verbal communication skills with experience presenting to clients.

Responsibilities

• Develop and present digital media strategies that align with client business objectives.
• Collaborate with cross-functional teams to ensure planning inputs are integrated into media strategies.
• Ensure media plans are measurable and align with defined KPIs.

Skills

Digital media planning

Strong communication skills

Attention to detail

Strategic mindset

Tools

Media research and planning tools

AdOps

Job description

The Senior Digital Media Planner is a key strategic role on our digital team. This position collaborates closely with a dynamic team of digital specialists, account service, creative, and analytics teams to develop smart, strategic digital media plans that drive results for our clients.

You’ll serve as the quarterback of the planning process, responsible for crafting data-driven, audience-focused media strategies across channels and presenting recommendations with clarity and confidence. You’ll also collaborate with buyers, creative teams, and vendors to ensure media strategy aligns with campaign goals and client KPIs.

The right person for this position will be a strategic thinker with strong communication skills and a deep understanding of digital channels. If you thrive in a fast-paced, collaborative environment and enjoy using data and insight to drive client success, this may be the perfect fit.

Essential Duties and Responsibilities:

Develop and present digital media strategies that align with client business objectives, budgets, and target audiences.

Collaborate with cross-functional teams to ensure planning inputs (audience, creative, platform, and performance) are integrated into media strategies.

Utilize research and planning tools to support strategy and media mix recommendations.

Provide detailed media plan documentation, including budget allocations, flowcharts, and rationale.

Ensure media plans are measurable and align with defined KPIs; work with buying and analytics teams to inform ongoing optimization.

Stay up to date on media trends, platforms, technologies, and emerging best practices.

Build and maintain strong relationships with agency teams, clients, and media partners.

Mentor junior team members, helping build planning skills and strategic thinking.

Contribute to new business efforts and support proposal development.

Lead by example, support Walz Tetrick’s values, and positively contribute to the agency culture.

Requirements:

5–7 years of experience in digital media planning in an advertising agency.

Strong knowledge of digital media channels, including search, social, programmatic, display, and video.

Proficiency in media research and planning tools and AdOps.

Excellent written and verbal communication skills with experience presenting to clients.

Attention to detail and strong organizational skills.

Strategic mindset with the ability to think holistically about audience and channel performance.

Self-starter with curiosity, initiative, and a collaborative spirit.

Ability to work well across teams and manage multiple projects simultaneously.

We’re proud of our strong benefits package that includes a 401(k) with an employer match, long-term disability and dental insurance. We offer excellent health insurance, and the agency pays 90 percent of the employees’ premiums with an option to add a spouse and family. We have a generous paid time off policy that includes days to volunteer at a charity of your choice.

If you’re passionate, strategic, collaborative and kind, with a dose of scrappy thrown in, we want to meet you.