Senior Digital Marketing & Website Lead

2230 Service Experts LLC; United States; On-site; USD 60,000 - 90,000; Full time

Job summary

Service Experts Heating & Air Conditioning is seeking a Digital Marketing Specialist III to lead and optimize online strategies. The role involves managing campaigns across channels, analyzing performance data, and ensuring cohesive brand messaging with stakeholders.

The ideal candidate has 4+ years of experience, a Bachelor's degree, and strong skills in analytics, SEO, and content management. The position is based on-site in the US with opportunities to mentor the team and drive growth.

Qualifications

• Minimum Experience: 4+ years
• Minimum Education: Bachelor's Degree

Responsibilities

• Executes digital marketing strategies aligned with business objectives.
• Enhances and optimizes campaigns across a diverse channel mix.
• Dissects data to derive actionable insights on campaign performance.
• Liaises with stakeholders to gather requirements and ensure unified messaging.
• Directs website content management with focus on UX and SEO.
• Mentors the support team with guidance and feedback.
• Applies current digital marketing trends and tools.
• Delivers detailed digital marketing plans and results to management.
• Conducts competitor analysis and market research to identify opportunities.

Skills

Digital marketing

Campaign management

Data analysis

SEO

Stakeholder management

Education

Bachelor's degree

Tools

Google Analytics

SEMrush

Job description

Service Experts Heating & Air Conditioning is seeking a Digital Marketing Specialist III to lead and optimize online strategies. The role involves managing campaigns across channels, analyzing performance data, and ensuring cohesive brand messaging with stakeholders.

The ideal candidate has 4+ years of experience, a Bachelor's degree, and strong skills in analytics, SEO, and content management. The position is based on-site in the US with opportunities to mentor the team and drive growth.