Senior Digital Marketing Manager (Tamil Education Industry)

Wordsmith Learning Hub; United States; Remote; USD 5,000 - 10,000; Full time

Benefits offered by this job

Competitive salary & incentives

Remote work environment

Salary hikes & promotions

Performance-based benefits

Career progression

Job summary

Wordsmith Learning Hub, Singapore, seeks a Senior Digital Marketing Manager (Tamil mandatory) for a 100% remote role. Lead end-to-end campaigns, create assets, manage video editing, and optimize ads across Meta and Google to drive leads and conversions.

Ideal candidate speaks Tamil and English, has WordPress experience, and 3+ years leading digital marketing in EdTech or Tamil education spaces; strong analytical and growth mindset.

Qualifications

• Tamil EdTech experience is mandatory.
• Fluent in Tamil and English (speaking, reading, writing).
• Hands-on WordPress development and campaign optimization.
• Experience with Google Ads, Meta Ads, Facebook Ads, SEO, AEO, GEO and SMM.
• Experience with marketplace platforms, content writing, Canva, designing and video editing.
• Mandatory team handling and lead strategy building.
• Total experience < 10 years; immediate joiners.
• Minimum 3 years of team-handling and digital marketing experience.
• Prior EdTech domain preferred.
• Strong analytical, communication and execution skills.

Responsibilities

• Plan and execute end-to-end digital marketing campaigns.
• Design creatives and oversee video editing & content development.
• Launch, monitor, and optimize performance marketing campaigns using Meta campaigns, Facebook Ads etc.
• Lead and manage the digital marketing team.
• Drive lead generation, brand visibility, and conversions.
• Work on website management and develop landing pages (WordPress).
• Analyze campaign performance and optimize ROI.
• Strong execution mindset and ability to scale from scratch.
• Creative + analytical thinker; growth-focused.

Skills

Tamil fluency

Team leadership

Performance marketing

WordPress development

Campaign optimization

Creativity & content

Analytics & ROI

Education

EdTech industry experience

Tools

WordPress

Canva

Google Ads

Meta Ads / Facebook Ads

SEO

SMM

Job description

Life at Wordsmith

LinkedIn: https://www.linkedin.com/showcase/life-at-wordsmith/

Instagram: https://www.instagram.com/life_at_wordsmith/

Job Overview

Wordsmith is looking for a dedicated and result-oriented Digital Marketing Manager (TAMIL Speaking) person, who has: ,

• Fire in the belly
• Thirst to grow
• Aggressive Hooking Techniques.

Job Title

Senior Digital Marketing Manager (Tamil Mandatory)

Company and Employment Details

Company: Wordsmith Learning Hub, Singapore

Work Mode: 100% Remote / WFH

Employment Type: Full-Time

Salary: 4.75 LPA to 9.5 LPA

Key Responsibilities

• Plan and execute end-to-end digital marketing campaigns
• Design creatives and oversee video editing & content development
• Launch, monitor, and optimize performance marketing campaigns using Meta campaigns, Facebook Ads etc.
• Lead and manage the digital marketing team
• Drive lead generation, brand visibility, and conversions
• Work on website management and develop landing pages (WordPress)
• Analyze campaign performance and optimize ROI
• Strong execution mindset can build from scratch.
• Creative + analytical thinker
• Result-driven and growth-focused
• Ability to multitask and scale processes

Mandatory Requirements

• Tamil Education / School / EdTech industry experience is mandatory.
• Fluency in Tamil and English (Speaking, Reading and Writing) is mandatory.
• Hands-on experience in WordPress development and meta campaign optimization.
• Practical expertise in Google Ads, Meta Ads, Facebook Ads, SEO, AEO, GEO and SMM.
• Experience in marketplace platforms, campaign management, content writing, Canva, designing and video editing.
• Mandatory - Team Handling.
• Lead Strategy Building & Objection Handling.
• Total professional experience must be less than 10 years.
• Immediate Joiners.
• Minimum 3 years of proven team-handling experience.
• Minimum 3 years of relevant Digital Marketing / Performance Marketing experience.
• Prior EdTech domain experience is preferred.
• Strong analytical, communication and execution skills.
• Highly target-driven, creative and performance-oriented mindset.
• Must have a reliable UPS / power backup / Wifi setup for WFH.

Preferred Candidate Profile

• Immediate Joiners.
• Candidates with proven experience in managing digital marketing campaigns, Team Handling, leading marketing operations and generating measurable business results within the Tamil Education / EdTech industry are encouraged to apply
• Growth / Builder Mindset - Eager to work in a fast phased SME.

What We Offer

• Competitive salary with high incentive potential.
• 1 - 3 salary hikes & promotions per year.
• Performance-based benefits with unlimited growth potential.
• Career progression and leadership development opportunities.
• Supportive, remote and performance-driven work environment.

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