Senior Digital Marketing Manager

Mabbly; Chicago (IL); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

20% Growth Track

Catered lunch on Tuesdays

Gym in the building

Job summary

Mabbly is seeking a Senior Digital Marketing Manager to oversee the strategy for SEO and paid media across client accounts in Chicago. In this role, you'll lead a team while focusing on MQLs and SQLs, influence client presentations, and ensure campaign data drives results. Candidates should have over 6 years of digital experience, strong analytical skills, and proficiency in tools like Google Ads and Looker Studio. Enjoy a hybrid work model with opportunities for ongoing professional development.

Qualifications

• 6 to 10+ years in digital marketing with expertise in SEO, paid media, and analytics.
• 3+ years of experience in leading teams and managing client relationships.
• Strong analytical skills connecting campaign data to pipeline and revenue.

Responsibilities

• Lead strategy across SEO, paid media, and content linked to MQLs and SQLs.
• Manage a team and mentor for critical analytical thinking.
• Ensure quality standards for dashboards and optimize reporting cycles.

Skills

SEO

Paid Media

Analytics

Strategic Thinking

Team Leadership

Tools

Google Ads

GSC

SEMrush

GA4

Looker Studio

GTM

LinkedIn Ads

Meta Ads

Pinterest

Job description

Senior Digital Marketing Manager

We need a player coach. Strategy to execution. Hands on the keyboard, in front of clients, mentoring specialists. If the idea of switching from a financial services SEO sprint to a consumer brand paid social roadmap before lunch sounds like fun, you'll like it here. If you need 3 layers of approval to ship, this isn't it.

What Mabbly actually is in 2026

A full service GTM agency in Chicago. Strategy, brand, web, and digital. We don't run an "AI initiative." We run on AI. Every person on the team uses Claude every day. We call it Craft Mode: Claude absorbs the non-craft (admin, coordination, status, first drafts, reporting setup), humans ship the craft (the strategy, the storytelling, the call that requires judgment). We charge for craft output, not craft hours. It is the actual operating system.

The role

Senior Digital Marketing Manager owning Paid and Organic across client accounts. You report to Victoria Aguirre, who runs Client Delivery (Creative, Design, Digital, Strategy under one roof). You manage specialists and bring in freelance support when scope demands.

You are the audience proxy in client meetings. The person who pulls the room back to "how does this look from the outside in" when the team is 9 layers deep. You are also the operator who can open a Looker Studio dashboard at 4pm on a Friday and tell the client what is actually happening with their pipeline before they ask.

What the job actually looks like

Lead the strategy. SEO, paid, content, all tied to MQLs, SQLs, and revenue. Not vanity metrics. Run client presentations that make executives feel smarter when they leave the room. Partner with Brand, Strategy, and Web so messaging, creative, and analytics actually compound.

Run the team. Mentor sharper analytical thinking. Not slide skills. Not status emails. Real campaign judgment.

Build the system. QA standards for every dashboard. Pulse checks between reporting cycles so we surface optimizations before clients ask. Find the AI shortcuts that free your team for the work that matters.

What you bring

• 6 to 10+ years in digital. Real chops in SEO, paid, and analytics. Not "I've managed an agency that did SEO." You.
• 3+ years leading teams and client relationships. Agency experience preferred, but big agency lifers will struggle here. We move fast, decisions happen in Slack, and there is no media planner two cubes over.
• Analytical mind. You connect campaign data to pipeline and revenue. You have killed a campaign because the math didn't math, even when the client liked the creative.
• Toolkit: Google Ads (Search, Display, Video, Performance Max), GSC, SEMrush or Ahrefs, GA4, Looker Studio, GTM, LinkedIn and Meta paid. Pinterest a plus.

You don't need to be a Claude power user yet. You need to want to be one. Within 90 days you will be running a Cowork session every morning, building skills, and connecting LLMs to the systems that run your accounts. We train the curious. We do not train willingness.

Why Mabbly

AI powered, craft focused. Your hours go to work that requires a human brain. 20% Growth Track. Every other Friday afternoon goes to the thing you want to learn or build, paid, on the clock. Hybrid. In office Tuesday and Thursday. Catered lunch on Tuesday. Of course. Gym in the building. Real people. The kind you'd grab a drink with. Often do.