Senior Digital Marketing Associate: AI-Driven Ads & Creative

Comunidade Metodista; Whitpain Township (Montgomery County); On-site; USD 65,000 - 90,000; Full time

Job summary

Comunidade Metodista, a Blue Bell, PA-based digital marketing agency, seeks a Senior Digital Marketing Associate to drive performance campaigns across Google Ads and Meta Ads, craft high-converting ad copy, and oversee pixel installation and tracking.

You’ll develop creative assets, manage email flows, and apply AI-driven optimization while coordinating with clients and internal teams to boost CTR, ROAS, and business growth.

Qualifications

• 3+ years of digital marketing with hands-on Google Ads and Meta Ads.
• Strong knowledge of email marketing tools and testing strategies.
• Solid experience with AI tools, prompt engineering, and automation platforms.
• Proficiency in Adobe Creative Suite and video editing tools.

Responsibilities

• Plan, execute, and manage performance-driven campaigns on Google Ads and Meta Ads.
• Handle initial account setups including pixel installation, conversion tracking, and goal setup.
• Conduct keyword research, audience targeting, and bid strategy optimization.
• Write high-converting ad copy tailored to each platform and audience segment.
• Continuously test and iterate headlines, creatives, and landing pages to improve CTR, ROAS, and CPA.
• Analyze campaign performance and deliver data-backed insights to internal teams and clients.
• Monitor budget pacing, tracking accuracy, and campaign effectiveness across accounts.
• Develop scroll-stopping video and image ads and social media content.
• Conceptualize and execute innovative creative to drive conversions.
• Create and manage Creator Content campaigns, content briefs, and collaboration with influencers/creators.
• Ensure brand consistency and alignment in all visual and written creatives.
• Use tools like Photoshop, Illustrator, Canva, Premiere, After Effects, and AI tools to produce assets.
• Strategize and execute email flows including abandoned cart, welcome series, and promotions as well as email blasts.
• A/B test subject lines, content, send times, and audience segments.
• Ensure consistency with brand voice and work closely with design and copy teams.
• Leverage AI tools and automation platforms to streamline workflows, optimize ads, and improve results.
• Use advanced prompting techniques and tools such as ChatGPT, Gemini, Make.com, Midjourney, Zapier, and others.
• Conduct AI audits to assess client readiness, tool usage, and automation opportunities.
• Assist in delivering AI consulting, software automation, training, and custom solutions.
• Stay informed on the latest trends in AI for marketing, business operations, and digital advertising.

Skills

Google Ads

Meta Ads

Email Marketing

Creative Design

AI Tools

Account Management

Analytics

Adobe Creative Suite

Video Editing

Project Management

Communication

Tools

Photoshop

Illustrator

Canva

Premiere

After Effects

AI tools

Job description

Comunidade Metodista, a Blue Bell, PA-based digital marketing agency, seeks a Senior Digital Marketing Associate to drive performance campaigns across Google Ads and Meta Ads, craft high-converting ad copy, and oversee pixel installation and tracking.

You’ll develop creative assets, manage email flows, and apply AI-driven optimization while coordinating with clients and internal teams to boost CTR, ROAS, and business growth.