Senior Digital Inventory Strategist — Remote

ION Media Networks, Inc.; Ohio; Hybrid; USD 85,000 - 125,000; Full time

Job summary

The E.W. Scripps Company is seeking a Sr. Analyst, Local Digital Inventory to optimize digital video and CTV inventory across local station properties. You will forecast inventory, allocate availabilities, and support sponsorship planning with cross-functional teams to meet revenue goals.

You will lead performance reporting, monitor metrics, and drive monetization strategies while safeguarding campaign delivery and viewer experience in a fast-paced environment.

Qualifications

• BS/BA in related discipline preferred or equivalent years of experience.

Responsibilities

• Create and maintain calendars to track sponsorships and HPTOs.
• Analyze avails and sponsorships to maximize inventory against budget goals.
• Manage software integration to WideOrbit traffic and OMS.
• Troubleshoot sponsorships not running on pages correctly.
• Produce revenue loss/gain reports with insights.
• Develop forecasts for digital video and CTV supply by market/platform.
• Monitor sell-through, CPM, revenue, and delivery trends to optimize monetization.

Skills

Inventory forecasting

Data analytics

Sponsorship planning

Cross-functional collaboration

Forecasting & reporting

Digital video & CTV inventory

Excel & reporting tools

Education

BS/BA in related discipline

Tools

WideOrbit

Order Management System

Job description

The E.W. Scripps Company is seeking a Sr. Analyst, Local Digital Inventory to optimize digital video and CTV inventory across local station properties. You will forecast inventory, allocate availabilities, and support sponsorship planning with cross-functional teams to meet revenue goals.

You will lead performance reporting, monitor metrics, and drive monetization strategies while safeguarding campaign delivery and viewer experience in a fast-paced environment.