Senior Digital Content & Social Lead — Remote, Part-Time

Content Creators

United States

Remote

USD 138,000 - 172,000

Part time

2 days ago

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Benefits offered by this job

Remote work

Flexible schedule

Job summary

Courier Newsroom seeks a Senior Digital Content & Social Lead to manage Keep Her Wild’s digital presence, blending short-form video production, graphic design, social publishing, and editorial copywriting into cohesive storytelling.

The contractor will concept and produce assets, publish daily across Instagram, TikTok, and emerging channels, and analyze performance to refine strategies. Rate is $100-$125 hourly for ~20–25 hours/week, Nov–Feb with extension potential.

Qualifications

Senior Hybrid Skillset (7+ Years Experience): Demonstrated track record spanning short-form video production, graphic design, social publishing, and editorial copywriting for a mission-driven brand, media outlet, or agency.
Full-Stack Execution & Independence: Proven ability to work autonomously by managing a project from initial concept and scripting to final video editing, graphic layout, and social posting without relying on a support team.
Video Editing & Content Software Mastery: Hands-on fluency with short-form video tools (CapCut, Canva Video, Premiere Pro) and visual design software (Figma, Canva, Adobe Illustrator/Photoshop).
Platform Native Expertise: Deep understanding of Instagram and TikTok algorithms, trending formats, interactive features, and content performance levers.
Copywriting Versatility: Superior short-form copywriting skills capable of switching effortlessly between quick-hook social captions and informative policy explainers.
Alignment with Core Mission: Deep resonance with wild horse preservation, humane treatment of equines and animals, public lands stewardship, and women's empowerment.

Responsibilities

Reel & TikTok Creation: Conceptualize, edit, and optimize engaging short-form video assets using tools of Consultant’s choosing (ie: CapCut, Canva, Premiere Pro)
Video Pacing & Audio Design: Craft strong 1-second visual hooks, write text-on-screen overlay hierarchy, and select/mix trending audio or voiceovers designed for cold-audience algorithm discovery.
Archival & Curated Media: Source, curate, and edit archival video footage, historical imagery, and stock or rights free media into cohesive narrative reels.
Social & Digital Graphics: Design multi-slide carousels, static graphics, digital action guides, story templates, and promotional assets using tools of Consultant’s choosing (ie: Figma, or Adobe Creative Cloud (Illustrator/ Photoshop).)
Visual Consistency: Apply the brand’s visual identity system across all deliverables, ensuring consistent typography, color application, and grid layouts.
Daily Publishing & Strategy: Deliver the social content calendar and daily publishing across Instagram, TikTok, and emerging channels.
Analytics & Performance Tracking: Monitor platform metrics (reach, profile-to-follow conversions, saves, shares, and link clicks) and deliver monthly performance reports with recommendation to refine content hooks, post formats, and distribution strategies.
Social Copy & Hooks: Draft punchy, high-converting social captions, short-form video text overlays, and call-to-action messaging.
Brand Voice Application: Translate complex environmental policy, public lands issues, and equine welfare narratives into warm, direct, conversational, and "un-stuffy" prose.