Senior Data Management & Visualization Lead

Adelphi Group; Chicago (IL); On-site; USD 120,000 - 150,000; Full time

Job summary

Omnicom seeks an Associate Director, Data Management & Visualization, to ensure agency and client teams access timely, accurate data for rapid decision-making. You will lead metadata, data curation, and AI-enabled analytics across the Omnicom network.

Responsibilities include designing scalable workflows, governing analytics initiatives, building DM&V capabilities, and delivering centralized reporting with self-serve dashboards for global rollouts.

Qualifications

• BS/BA or MS in Business, Marketing, Statistics, Mathematics, Data Science, Information Systems, Computer Science, Engineering, or a related field.
• 6+ years' experience in marketing science, advertising analytics, marketing operations, business intelligence, or data engineering, ideally in a media, agency, or client environment.
• Knowledge of modern cloud technologies (e.g., Snowflake, Databricks), familiarity with generative AI tools and platforms (e.g., Google Gemini, Claude, ChatGPT, Copilot), and experience with project management tools (e.g., Asana) is required. Experience with JIRA is preferred.
• Knowledge of marketing technology tools and advertising technology platforms is required. Experience with DSPs, ad verification, or ad servers is preferred.
• Proficiency with data transformation and data quality tools is required. Experience with dbt, Alteryx, or Azure Data Factory is preferred.
• Expertise in business intelligence technologies; direct experience with Power BI or Tableau is required. Experience with Adverity or Rivery is preferred.
• Experience with programming and query languages for business intelligence, including proficiency in SQL, is required. Familiarity with Python or DAX is preferred.
• Excellent communication skills; experienced in engaging with diverse teams and leadership and in influencing global cross-functional groups without authority. Experience collaborating with offshore, technology, operations, vendors, and agencies is required.

Responsibilities

• Design and optimize workflows, systems, and tools to streamline processes, improve onboarding for new advertisers, partners, and vendors, and ensure consistent, scalable operations across agency and client teams.
• Oversee the design and governance of key analytics initiatives, including the development of taxonomies, naming conventions, data quality standards, and compliance monitoring to ensure accuracy, completeness, and timeliness across all data sources.
• Build and advance DM&V capabilities across data operations, process automation, campaign reporting, and dashboard visualization, driving adoption of scalable, AI-enabled solutions that support data-driven decision-making across Omnicom's agency network.
• Drive innovation in analytics and data infrastructure by developing modern metrics frameworks, applying semantic layering, creating AI-ready datasets, and enabling advanced analytics, machine learning, and generative AI applications.
• Manage the delivery of centralized reporting environments and intuitive data solutions - including on-demand campaign reports and self-serve dashboards - to support global rollouts, platform adoption, and consistent agency-wide access to reliable data.
• Serve as a point of contact for agency leadership and key stakeholders, representing DM&V capabilities in strategic conversations, business reviews, and capability presentations, while influencing cross-functional groups and fostering strong partnerships across internal and external teams.

Skills

SQL

Power BI

Tableau

Python

Databricks

Education

BS/BA or MS in Business/Analytics

Tools

Snowflake

Databricks

Asana

JIRA

Power BI

Job description

Omnicom seeks an Associate Director, Data Management & Visualization, to ensure agency and client teams access timely, accurate data for rapid decision-making. You will lead metadata, data curation, and AI-enabled analytics across the Omnicom network.

Responsibilities include designing scalable workflows, governing analytics initiatives, building DM&V capabilities, and delivering centralized reporting with self-serve dashboards for global rollouts.