Senior CX Researcher: Generative Insights Leader

Insight Global; Cincinnati (OH); On-site; USD 90,000 - 140,000; Full time

Job summary

Insight Global is seeking a Senior CX Researcher for a top insurance client. You will lead end-to-end generative research across the customer journey, uncover insights, and translate findings into actionable business recommendations.

You will collaborate with executives, marketing partners, and cross-functional teams to shape customer experience strategy across multiple business units. The role requires strong qualitative methods, journey mapping, and stakeholder storytelling to drive business

Qualifications

• 3+ years of UX/CX research experience with a strong research focus.
• Experience leading generative research projects from planning through delivery.
• Strong qualitative research experience including recruitment, interviews, synthesis, documentation, and reporting.
• Experience with journey mapping.
• Mixed-methods research experience incorporating qualitative and quantitative insights.
• Insurance industry experience and ability to translate insights into business outcomes.

Responsibilities

• Plan and execute generative CX research projects across the customer journey.
• Recruit and coordinate research participants.
• Conduct interviews and other qualitative research activities.
• Synthesize findings into actionable business recommendations.
• Present insights and recommendations to business leaders and stakeholders.
• Manage 1-2 larger research initiatives simultaneously while supporting additional projects.
• Create and maintain internal and external customer journeys.
• Serve as a subject matter expert for cross-functional teams.
• Maintain and contribute to the research repository and knowledge base.
• Educate stakeholders on research methods, ROI, and applying insights to decisions.

Skills

UX/CX Research

Generative research

Participant recruitment

Interviews

Synthesis

Journey mapping

Mixed-methods research

Stakeholder storytelling

Communication

Presentation skills

Insurance industry experience

Change management

Coaching and enablement

Job description

Insight Global is seeking a Senior CX Researcher for a top insurance client. You will lead end-to-end generative research across the customer journey, uncover insights, and translate findings into actionable business recommendations.

You will collaborate with executives, marketing partners, and cross-functional teams to shape customer experience strategy across multiple business units. The role requires strong qualitative methods, journey mapping, and stakeholder storytelling to drive business