Senior Customer Insights Research Lead (AI-Driven)

Salesforce, Inc.; Atlanta (GA); Hybrid; USD 100,000 - 130,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Paid parental leave

Employee stock purchasing program

401(k) plan

Job summary

Salesforce, Inc. is seeking a Senior Research Lead for Customer Insights to manage research projects and deliver actionable insights for marketing. This role requires expertise in both quantitative and qualitative methodologies and the ability to translate business needs into well-designed studies.

The ideal candidate will lead multiple projects, maintain high quality, communicate findings effectively to senior stakeholders, and drive data-led decisions.

Join Salesforce and leverage AI tools to enhance research efforts while collaborating with clients and teams.

Qualifications

• Expertise in both quantitative and qualitative research methodologies.
• Experience managing multiple high-visibility research projects.
• Strong written and verbal communication skills.

Responsibilities

• Lead research projects for marketing stakeholders.
• Translate business questions into effective study designs.
• Connect findings across projects for integrated conclusions.

Skills

Quantitative research

Qualitative research

Project management

Data storytelling

Stakeholder communication

AI tools

Education

Bachelor's degree

Advanced degree preferred

Tools

AI-assisted research tools

Job description

Salesforce, Inc. is seeking a Senior Research Lead for Customer Insights to manage research projects and deliver actionable insights for marketing. This role requires expertise in both quantitative and qualitative methodologies and the ability to translate business needs into well-designed studies.

The ideal candidate will lead multiple projects, maintain high quality, communicate findings effectively to senior stakeholders, and drive data-led decisions.

Join Salesforce and leverage AI tools to enhance research efforts while collaborating with clients and teams.