Senior CRO & Experimentation Leader (Remote)
National-University
Don’t send a generic resume — generate a resume and cover letter tailored to this exact role.
Job summary
National University is seeking a Senior Manager, Experimentation & Optimization to lead CRO and experimentation across our website and digital experiences for prospective students. The role drives the roadmap, identifies opportunities from analytics and UX research, and delivers data-informed tests to improve inquiry, application, and enrollment conversions.
The position requires 7+ years in CRO, experience with leading platforms (Adobe Target, Optimizely, VWO), and a strong track record of
Qualifications
- Bachelor’s degree in marketing, Business, Analytics, Statistics, HCI or related field; master’s preferred.
- 7+ years of CRO and experimentation experience.
- Experience owning A/B testing and personalization platforms with governance.
Responsibilities
- Own the CRO and experimentation roadmap for NU’s website and digital experiences.
- Design, implement, and analyze A/B, multivariate, and multi-page experiments with proper sample sizing and significance.
- Translate experimentation outcomes into optimization recommendations for future roadmaps.
- Measure KPIs, develop dashboards, and report progress to senior leadership.
- Identify opportunities with behavioral analytics, UX research, and journey diagnostics.
Skills
Education
Tools
Job description
National University is seeking a Senior Manager, Experimentation & Optimization to lead CRO and experimentation across our website and digital experiences for prospective students. The role drives the roadmap, identifies opportunities from analytics and UX research, and delivers data-informed tests to improve inquiry, application, and enrollment conversions.
The position requires 7+ years in CRO, experience with leading platforms (Adobe Target, Optimizely, VWO), and a strong track record of
'/%3e%3cpath%20d='M101.744%2012.4726L102.894%2016.1947L99.0021%2013.2201L101.744%2012.4726ZM105.3%208.40937H100.488L99.0026%203.59473L97.5116%208.41047L92.7%208.40385L96.5965%2011.3834L95.1055%2016.1942L99.0021%2013.2196L101.408%2011.3834L105.3%208.40992V8.40937Z'%20fill='white'/%3e%3cdefs%3e%3clinearGradient%20id='paint0_linear_5593_1381'%20x1='90'%20y1='9.44471'%20x2='99'%20y2='9.44471'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%2300AD70'/%3e%3cstop%20offset='0.998594'%20stop-color='%2300B67A'/%3e%3cstop%20offset='1'%20stop-color='%23DCDCE6'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e){kind=small}
