Senior CRM Business Analyst

azuritypharmaceuticals; Raleigh (NC); On-site; USD 120,000 - 180,000; Full time

Job summary

Azurity Pharmaceuticals is seeking a Senior CRM Salesforce Developer to design, implement, and optimize Salesforce solutions aligned with pharmaceutical commercial operations, HCP/HCO engagement, and regulatory requirements.

The ideal candidate will bring deep expertise in Salesforce Life Sciences Health Cloud, Sales Cloud, and Veeva CRM, with hands-on leadership in multi-cloud configurations, data governance, and compliant integrations with IQVIA, Snowflake, and marketing platforms.

Qualifications

• 8+ years of Salesforce experience with a focus on LWC development, CRM design, and system integrations.
• Deep understanding of pharma-specific processes, including HCP engagement, patient services, medical affairs, and regulatory compliance.

Responsibilities

• Lead the development and design of end-to-end Salesforce solutions for pharmaceutical Commercial sales, marketing, and medical affairs teams.
• Ensure scalability, performance, and security of the Salesforce platform, following best practices and industry regulations.
• Define data models, integrations, workflows, and automation strategies to streamline business processes.
• Customize and develop multi-cloud Salesforce solutions, including Sales Cloud, Life Sciences Cloud, Experience Cloud, Marketing Cloud, Maps & Territory Mgmt, and CRMA.
• Design and implement solutions for HCP/HCO engagement, field force automation, KOL management, Rep support programs, sample tracking, and compliance reporting.
• Oversee the customization of Salesforce objects, Lightning components, Flows, and Process Builder to enhance CRM capabilities. Knowledge of Industries cloud Vlocity techstack, including Omnistudio, Dataraptors, DPE, flexcards/ Omniscripts, etc.
• Develop and optimize territory management, consent tracking, and omnichannel engagement strategies.
• Define and implement integrations with third-party pharma systems, including IQVIA, Snowflake, Sales Enablement iRep platforms etc
• Ensure seamless data flow between Salesforce and analytics, customer master, and marketing automation platforms.
• Establish data governance, security, and compliance frameworks, ensuring adherence to HIPAA, GDPR, and FDA regulations.
• Act as a Tech Lead to IT teams, and Junior Salesforce developers, ensuring solutions align with strategic business goals.
• Work closely with Salesforce Admins, Business Analysts, and manage developers to guide solution implementation.
• Lead & participate in discovery sessions, technical design workshops, and roadmap planning with key stakeholders.
• Define Salesforce development standards, governance, and best practices across the organization.
• Provide technical leadership and mentoring to Salesforce teams, ensuring high-quality solution delivery.
• Conduct code reviews, performance optimizations, and security audits to maintain system integrity.
• Ensure Salesforce solutions comply with pharmaceutical industry regulations (HIPAA, Sunshine Act, GDPR, FDA, etc.).
• Implement role-based access controls (RBAC), audit trails, and data encryption for sensitive healthcare and patient data.

Job description

Azurity Pharmaceuticals is a privately held, specialty pharmaceutical company that focuses on innovative products that meet the needs of underserved patients. As an industry leader in providing unique, accessible, and high-quality medications, Azurity leverages its integrated capabilities and vast partner network to continually expand its broad commercial product portfolio and robust late-stage pipeline. The company's patient-centric products span the cardiovascular, neurology, endocrinology, gastro-intestinal, institutional, and orphan markets, and have benefited millions of patients. For more information, visit www.azurity.com .

Azurity Pharmaceuticals is proud to be an inclusive workplace and an Equal Opportunity Employer. Azurity's success is attributable to our incredibly talented, dedicated team that focuses on benefiting the lives of patients by bringing the best science and commitment to quality into everything that we do. We seek highly motivated individuals with the dedication, integrity, and creative spirit needed to thrive in our organization.

"Azurity roles are office based and are generally require individuals to be in office Tuesday through Thursday with Monday and Friday as optional days."

Our CX team at Azurity is building new capabilities utilizing cutting-edge AI and Engagement tools. We are looking for a dynamic, change inspired, Individual self-driven hands-on Team Member.

The Senior CRM Salesforce Developer will play a key role in designing, implementing, and optimizing Salesforce solutions tailored to Azurity pharmaceutical needs. This individual is responsible for developing scalable, compliant, and high-performing CRM solutions that support commercial operations, HCP/HCO engagement, Sales rep Enablement, Medical Affairs, and regulatory compliance.

The ideal candidate will have deep expertise in Salesforce Life sciences/ Health Cloud, Sales Cloud, and Veeva CRM, along with a strong understanding of pharma industry workflows and compliance requirements (HIPAA, GDPR, Sunshine Act, FDA, etc.).

Principle Responsibilities:

Salesforce Development

• Lead the development and design of end-to-end Salesforce solutions for pharmaceutical Commercial sales, marketing, and medical affairs teams.
• Ensure scalability, performance, and security of the Salesforce platform, following best practices and industry regulations.
• Define data models, integrations, workflows, and automation strategies to streamline business processes.
• Customize and develop multi-cloud Salesforce solutions, including Sales Cloud, Life Sciences Cloud, Experience Cloud, Marketing Cloud, Maps & Territory Mgmt, and CRMA.

Pharma-Specific CRM Customization & Optimization

• Design and implement solutions for HCP/HCO engagement, field force automation, KOL management, Rep support programs, sample tracking, and compliance reporting.
• Oversee the customization of Salesforce objects, Lightning components, Flows, and Process Builder to enhance CRM capabilities. Knowledge of Industries cloud Vlocity techstack, including Omnistudio, Dataraptors, DPE, flexcards/ Omniscripts, etc.
• Develop and optimize territory management, consent tracking, and omnichannel engagement strategies.

Integration & Data Strategy

• Define and implement integrations with third-party pharma systems, including IQVIA, Snowflake, Sales Enablement iRep platforms etc
• Ensure seamless data flow between Salesforce and analytics, customer master, and marketing automation platforms.
• Establish data governance, security, and compliance frameworks, ensuring adherence to HIPAA, GDPR, and FDA regulations.

Stakeholder Collaboration & Advisory

• Act as a Tech Lead to IT teams, and Junior Salesforce developers, ensuring solutions align with strategic business goals.
• Work closely with Salesforce Admins, Business Analysts, and manage developers to guide solution implementation.
• Lead & participate in discovery sessions, technical design workshops, and roadmap planning with key stakeholders.

Technical Leadership & Best Practices

• Define Salesforce development standards, governance, and best practices across the organization.
• Provide technical leadership and mentoring to Salesforce teams, ensuring high-quality solution delivery.
• Conduct code reviews, performance optimizations, and security audits to maintain system integrity.

Compliance & Security

• Ensure Salesforce solutions comply with pharmaceutical industry regulations (HIPAA, Sunshine Act, GDPR, FDA, etc.).
• Implement role-based access controls (RBAC), audit trails, and data encryption for sensitive healthcare and patient data.

Preferred Skills and Experience:

• 8+ years of Salesforce experience with a focus on LWC development, CRM design, and system integrations.
• Strong hands on expertise in Sales Cloud, Data Cloud, CRMA, Health Cloud, Lifesciences Cloud,
• Deep understanding of pharma-specific processes, including HCP engagement, patient services, medical affairs, and regulatory compliance.
• Experience integrating Sal