Senior Creative Strategy Lead — NYC Hybrid

linqia; New York (NY); Hybrid; USD 120,000 - 160,000; Full time

Job summary

Linqia, a leader in influencer marketing, seeks a Creative Strategy Manager in New York City. You will oversee the Creative Strategy team, mentor analysts, and support revenue goals across client programs. The role blends pre-sale ideation, post-sale execution, and cross-client leadership to shape world-class campaigns.

Ideal candidates have 7–12 years in creative/social strategy, 2+ years in management, and a strong track record with creators. A Bachelor’s degree and NYC commute are required.

Qualifications

• 7-12 years experience in creative and/or social and/or content strategy.
• At least 2 years of managerial experience.
• Experience working with creators.
• Strong background in either art direction, copywriting, or creative strategy.
• Bachelor's degree or equivalent.
• Located in the NYC area and able to commute to the office 3 times a week.

Responsibilities

• Assist with and develop process improvements for employee growth, development, and hiring.
• Collaborate with the VP, Creative & Client Strategy on team goal setting, tracking, and delivery.
• Manage bandwidth, allocate projects, and prioritize resources for the Creative Strategy team.
• Act as a people manager for 5+ Creative Strategists.
• Ideate on insight-driven creator campaign ideas for our clients.
• Lead the creation of new business proposals.
• Design slides for proposals and proactive decks (using Canva templates).
• Create social media mocks, including editing images and copywriting, for proposals and proactive decks.
• Craft creative briefs for creators, including sourcing music and designing mood boards.
• Give creators feedback on their creative concepts to up-level their creative executions.
• Act as a thought leader when speaking about social media and influencer creative trends internally and within the industry.

Skills

Creative strategy

People management

Copywriting

Social media

Education

Bachelor's degree

Tools

Canva

Job description

Linqia, a leader in influencer marketing, seeks a Creative Strategy Manager in New York City. You will oversee the Creative Strategy team, mentor analysts, and support revenue goals across client programs. The role blends pre-sale ideation, post-sale execution, and cross-client leadership to shape world-class campaigns.

Ideal candidates have 7–12 years in creative/social strategy, 2+ years in management, and a strong track record with creators. A Bachelor’s degree and NYC commute are required.