Senior Creative Strategist: AI-Driven Growth & Performance

Kikoff; San Francisco (CA); On-site; USD 127,000 - 145,000; Full time

Job summary

Kikoff in San Francisco is seeking a Senior Creative Strategist to shape and scale performance creative across digital channels. You will lead end-to-end creative—from concept to production—and partner with Growth, Brand, and Product Marketing to drive measurable results.

You’ll work with AI-native and traditional productions, test ideas quickly, and stay ahead of trends in AI-driven creativity. A 6–9 year track record and strong writing are required.

Qualifications

• 6–9 years of experience in performance creative strategy across paid social, YouTube, CTV, and other channels.
• Strong writing and storytelling ability, with a track record of measurable ad performance.
• Fluent with AI tools for creative production and data-driven experimentation.

Responsibilities

• Lead ideation and creative development of high-performing creatives across digital and paid channels.
• Translate growth goals and audience insights into compelling creative strategies and test plans.
• Monitor creative performance, analyze results, and iterate quickly based on learnings.
• Drive testing and experimentation to uncover insights and scale what works.
• Build AI-native and human-led workflows for ideation, scripting, video generation, and editing.
• Partner with production and post-production teams to bring concepts to life with quality and efficiency.
• Collaborate with Growth, Brand, and Product Marketing to align testing with business objectives.
• Stay ahead of industry trends and act as a thought leader in AI-driven creativity.

Skills

Performance creative strategy

Storytelling/writing

Experimentation

AI creative tools

Project leadership

Cross-functional collaboration

Tools

Veo

Sora

Higgsfield

Midjourney

Job description

Kikoff in San Francisco is seeking a Senior Creative Strategist to shape and scale performance creative across digital channels. You will lead end-to-end creative—from concept to production—and partner with Growth, Brand, and Product Marketing to drive measurable results.

You’ll work with AI-native and traditional productions, test ideas quickly, and stay ahead of trends in AI-driven creativity. A 6–9 year track record and strong writing are required.