Senior Creative Designer — Brand Story & Campaigns

Haier US Appliance Solutions, Inc.; Louisville (KY); On-site; USD 90,000 - 120,000; Full time

Job summary

GE Appliances, a Haier company, seeks a Senior Creative Designer to lead visual storytelling across digital, print, presentations, campaigns, and branded experiences. You will translate business goals into compelling concepts and deliver high-quality design that strengthens the brand.

As a key member of the content team, you will collaborate with stakeholders to develop campaigns, visual identities, reports, websites, graphics and assets, guiding projects from concept to execution and elevating

Qualifications

• Bachelor's degree in Graphic Design, Visual Communications, Digital Design, or related field.
• 5 years of professional brand design experience in corporate, creative services, or agency environments.
• Exceptional portfolio demonstrating campaign development and visual storytelling.
• Expert proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign).
• Experience designing presentations, reports, websites, newsletters and enterprise communications.
• Experience designing within content management systems and modern digital publishing environments.

Responsibilities

• Translate business objectives into compelling visual concepts and campaign creative.
• Partner with the content team and stakeholders across the business to develop creative that supports brand initiatives.
• Serve as a primary creative consultant, helping internal partners shape ideas into campaigns and experiences.
• Design high-quality assets for digital, print, presentations, reports, websites, and events.
• Develop scalable design systems, templates, and brand standards for consistency.
• Stay current on design trends and leverage AI-powered tools to improve quality and speed.

Skills

Brand design

Portfolio

Presentation design

Typography

User-centered design

Communication

Education

Bachelor's degree in Graphic Design

Bachelor's degree in Visual Communications

Tools

Adobe Creative Cloud

Photoshop

Illustrator

InDesign

Job description

GE Appliances, a Haier company, seeks a Senior Creative Designer to lead visual storytelling across digital, print, presentations, campaigns, and branded experiences. You will translate business goals into compelling concepts and deliver high-quality design that strengthens the brand.

As a key member of the content team, you will collaborate with stakeholders to develop campaigns, visual identities, reports, websites, graphics and assets, guiding projects from concept to execution and elevating