Senior Conversion Copywriter - B2B Tech - Remote Work

BairesDev; Massachusetts; Remote; USD 70,000 - 100,000; Full time

Benefits offered by this job

Work-from-home hardware setup

PTO and parental leave

Excellent compensation package

Healthcare coverage

401K Plan

Job summary

A fast-growing software development company in the United States seeks a Senior Conversion Copywriter to produce high-converting content for technical buyers. Your role involves collaborating with marketing, sales, and design teams to craft engaging landing pages and ads, optimizing messaging to drive revenue. Ideal candidates have 3+ years of relevant experience and familiarity with AI tools like ChatGPT. The position offers a competitive salary and remote work flexibility.

Qualifications

• 3+ years in copywriting roles, with some experience in an in-house or agency role.
• 1+ year working for North American-based tech companies.
• Experience writing conversion-focused landing pages.

Responsibilities

• Work with cross-functional teams to write conversion-driven assets.
• Edit and proofread internal and freelancer content.
• Propose new copy experiments and improvements.

Skills

Copywriting

Conversion Optimization

AI Tools

Prompt Engineering

B2B Marketing

Tools

ChatGPT

Claude

Gemini

Job description

Do you enjoy digging into customer data like a detective? Can you write for smart, skeptical people with copy that passes the “No BS” test? Do you use AI like a power tool - fast drafts, faster research, ruthless QA? Do you obsessively say the words “we should test that”?

Join us. We’re hiring a Senior Conversion Copywriter to write and optimize performance-focused messaging for technical buyers across key acquisition channels.

BairesDev is one of the world’s fastest-growing software development companies. Since 2009, we’ve delivered software for companies of all sizes, including big-name brands like Google, IBM, eBay, and Adobe, among others.

Today, we’re 4000+ people strong with remote teams located across the globe. We take pride in doing great work remotely: strong collaboration and a high bar for quality. In fact, our remote model has earned us multiple “best workplace” awards and recognitions since 2020.

Senior Conversion Copywriter - B2B Tech at BairesDev

You will be the strategic, AI-augmented copywriter who helps us drive more revenue from campaigns at BairesDev. You'll team up with growth marketers, designers, and engineers to produce high-converting landing pages, websites, ads, and more.

What You’ll Do:

• Work with cross-functional teams, including marketing, sales, and designers, to write copy for short and long-form conversion-driven assets.
• Edit and proofread content created by other internal teams and freelancers, such as case studies, leader bios, ads, and social posts.
• Propose new copy experiments and improvements to existing assets, including our website and landing pages.
• Assist with the development of new AI-powered workflows, custom GPTs/GEMs, or other AI assistants and agents for copywriting purposes.

What we are looking for:

• 3+ years in copywriting roles, with some experience in an in-house or agency role
• 1+ year working for North American-based tech companies
• Experience working with technical services or products
• Experience in Copywriting, Conversion Copywriting, or Direct Response Copywriting
• Experience writing conversion-focused landing pages
• Basic AI and prompt engineering skills: You write structured prompts with clear context and constraints. You use techniques like prompt chaining to plan, draft, and refine conversion assets.
• Experience with generative AI tools like ChatGPT, Claude, Gemini, and similar platforms

Nice to have:

• 5+ years in copywriting roles
• 3+ years of working for US-based B2B tech companies
• Experience working for a software development, software outsourcing, or management consulting company
• Software background or knowledge, or experience with software services or products
• Copyhackers' training or certifications (also called Copy School)
• AI/prompt training or certifications
• Other copywriting training or certifications
• Additional experience in websites, SEM, social ads, SEO, content/articles, social media, or email marketing
• Intermediate+ AI/prompt engineering skills: You use AI to extract messaging insights from raw data. You build structured, repeatable AI workflows using tools like custom GPTs, prompt blocks/libraries, and knowledge files.
• Experience with AI-powered systems such as n8n, Agent Builder, or similar platforms

How we make your work (and your life) easier:

• Work-from-home hardware setup
• PTO, parental leave, and other special leaves
• An excellent compensation package, well above the market average
• Healthcare coverage (Vision and Dental)
• Life Insurance
• 401K Plan
• Strong sales operations and travel & events coordination teams within the company to support your role
• You can grow at the speed of your learning curve
• Diverse and multicultural work environment
• An innovation-driven environment that provides the support and resources for its professionals to thrive

Join a global team where your unique talents can truly thrive and make a significant impact!