Senior Content Marketing Manager

Tandem Inc.; United States; Remote; USD 80,000 - 120,000; Full time

Job summary

A leading tech startup is seeking a Sr. Content Marketing Manager to lead their content initiatives. This fully remote position involves strategic content creation across various mediums to drive sales, requiring a strong background in B2B content marketing. Join an energetic culture that celebrates growth and collaboration!

Benefits

100% remote w/ no office mandate

Earned PTO

22 official company holidays

Health care

Life insurance

Amazing colleagues

Positive energetic culture

Career growth opportunities

Qualifications

• 5+ years of experience in content marketing for a B2B SaaS company.
• Strong writing and editing skills with a multi-disciplinary skill set.
• Experience in a remote work setup.

Responsibilities

• Own the content calendar and execute quarterly editorial planning.
• Work with the creative team on digital assets for campaigns.
• Conduct research to synthesize data into compelling content.

Skills

Content Writing

Content Editing

Creativity

Adaptability

Research

Job description

Purpose: This role’s purpose is to generate high-quality content that converts Applause’s audience into action, resulting in at least $1,000,000 in new sales pipeline and $350,000 in ARR contribution from content channels.

Job Description: The Sr. Content Marketing Manager will own all content initiatives, across all mediums, including persuasive advertising videos, short- and long-form copy (blogs, ebooks, case studies, etc.), product webpages, thought leadership presentations, partner materials, case studies, and more. Work closely with the CMO to define and execute our content marketing strategy.

Responsibilities:

• Own the content calendar from beginning to end, including quarterly editorial planning
• Plan, organize, execute, and publish content at a rapid pace to support all company initiatives
• Work with our creative team to execute best-in-class digital assets (videos, case studies, ebooks, etc.) for use in demand generation campaigns, sales enablement, and event strategies
• Conduct primary and secondary research and synthesize data into compelling content deliverables
• Define and execute Applause’s thought leadership strategy
• Be the driving force behind audience personas, research, and topic selection
• Cultivate an on-demand team of freelancers & agencies, manage all relationships and deadlines

Requirements:

• 5+ years of experience in content marketing for a US-based B2B SaaS or Home Services company
• Incredible content writing & editing chops, with a multi-disciplinary skillset in writing, video, and design
• Ability to adapt and find creative solutions to unforeseen challenges
• Strong work ethic and discipline
• Effective in a remote setup with a stable 50+ Mbps internet connection.

Benefits: 100% remote w/ no office mandate | Earned PTO | 22 official company holidays | Health care | Life insurance | Amazing colleagues | Energetic culture that is positive and celebrates together | Inspiring mission & software product | Ability to grow your career in a fast-growing tech startup