Senior Content Manager

Jacob Bar Inc.; New York (NY); On-site; USD 120,000 - 150,000; Full time

Job summary

Jacob Bar Inc. in New York City seeks a Senior Content Manager to guide content from conception to distribution. You will lead what goes where, when, and in what format, ensuring a seamless handoff from ideation to publication.

This full-time, in-office role emphasizes calendar-driven execution and cross-functional collaboration with the founder and creative director. You will manage a content calendar, deliverables, and channel-specific asset requirements while maintaining strict launch

Qualifications

• 5+ years in content operations, integrated production, or campaign management at a brand, studio, or agency.

Responsibilities

• Own the content calendar end-to-end across channels and campaigns.
• Build an asset library, naming conventions, approval workflows, and launch checklists.
• Collaborate daily with the founder and creative director and align with external partners.

Skills

Content operations

Campaign management

Integrated production

Channel mechanics

Paid media

cross-functional collaboration

Job description

About the role

• Content is at the heart of building the Jacob brand world: hero campaigns, out-of-home, social, paid, retail, and packaging
• As the Senior Content Manager, you’ll guide content from conception to distribution
• Our founder sets the vision and our creative director builds the visuals. You’ll ask the practical questions: what does each channel need and in what format, so we go into production with a deliverables list that’s built around where the assets will land
• You’ll lead what goes where, when, and in what format, ensuring nothing is lost between ideation and publication
• This content role is not responsible for creative vision or media buying. You will make both of these worlds better with your obsessive organization: you think in calendars, channels, pipelines, and systems, and take pride in being the reason a complex launch lands as one coordinated moment
• Roughly a third of your time is spent shaping what we make; the rest is getting it out to the world

What you’ll do

Before production

• During campaign ideation with our founder and creative director, you’ll shape the deliverables list: which assets, for which channels, in which formats–ensuring production is planned around how the work will ship
• Turn our channel logic into a working system: a living format matrix, per-channel spec sheets, and asset requirements for retail and partner moments, so every content piece and touchpoint looks, feels, and breathes the Jacob brand
• Know what’s performing on each channel, what our retail and media partners need, and which specs have changed since the last launch

After production

• Own the content calendar end-to-end: map every brand campaign, flavor/product drop, and partnership moment into a single distribution plan across organic social, email, web, paid placements, and retail/OOH

• Ensure full-funnel alignment across owned channels, so every launch is clean and cohesive

• Build the operating system behind all of it: asset library, naming conventions, approval workflows, launch checklists

• Collaborate daily: reviews with our founder and creative director, and align with external platform and production partners

• 5+ years in content operations, integrated production, or campaign management at a brand, studio, or agency. You’ve been the person a launch depended on (bonus if that was in fashion, lifestyle, editorial, or media)

• Comfortable working inside someone else’s vision: you disagree usefully, sharpen the plan, and don’t need to be the author

• Fluent in channel mechanics: you know how a feed, a sponsored listing, a billboard, and an inbox each behave and you can tell us what each one needs before we shoot

• Conversant in paid media: you’ve worked closely with media buyers and speak their language

• Direct, low-ego, and energized by the idea of working shoulder-to-shoulder with a small team where the best idea wins

• Obsessive about details, operate with speed, and delivers on time in full

• Full-time, in-office position (5 days per week) based in New York City

• Cash Compensation: $120k-$150k