Senior Content Engineer: Brand Voice & AI-Driven Content

United States Digital Space LLC; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

Blexr is seeking a Senior Content Engineer to own the editorial and technical voice of our flagship slots brand. You will shape the voice, content strategy, and scalable systems, ensuring accurate, useful and branded content across pages, reviews, and on-site communications.

You will lead content product initiatives, define standards, and drive continuous improvement of automated workflows, partnering with SEO, data, and product teams to deliver measurable outcomes.

Qualifications

• Deep hands-on knowledge of online content systems and AI-assisted workflows.
• Experience defining and owning a brand tone of voice across a large estate of content.
• Proven ability to design, build, and improve automated content systems at meaningful scale.
• Track record leading content initiatives that go beyond static pages into interactive experiences.

Responsibilities

• Own the content strategy for slots content, defining coverage across slots, providers, themes and mechanics.
• Design how slot pages and reviews are created, including data models and editorial rules.
• Apply expert knowledge of slot mechanics and market trends to content relevance.
• Collaborate with SEO and analytics to decide content investments based on performance.
• Define and maintain a single, consistent brand voice and practical guidelines for scale.

Skills

Content engineering

AI prompting

Brand voice development

SEO knowledge

Leadership without authority

Collaboration (remote/hybrid)

Tools

Python

JavaScript

SQL

APIs

Job description

Blexr is seeking a Senior Content Engineer to own the editorial and technical voice of our flagship slots brand. You will shape the voice, content strategy, and scalable systems, ensuring accurate, useful and branded content across pages, reviews, and on-site communications.

You will lead content product initiatives, define standards, and drive continuous improvement of automated workflows, partnering with SEO, data, and product teams to deliver measurable outcomes.