Senior Consumer Insights & Strategy Lead (Remote)

Trilliant Food & Nutrition, LLC

United States

Hybrid

USD 120,000 - 180,000

Full time

2 days ago
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Job summary

Trilliant Food & Nutrition is seeking a Senior Manager of Consumer Insights & Strategy to lead the development of an enterprise consumer insights capability. You will partner with Marketing and BU leadership to set learning agendas, synthesize insights, and translate recommendations into strategic actions.

The role requires strategic thinking, research expertise, business acumen, and the ability to manage external vendors while building scalable processes across the organization.

Qualifications

  • Approximately 8–12+ years of progressive Consumer Insights, Market Research, or related experience.
  • Strong preference for CPG, food, beverage, nutrition, or another consumer-driven industry.
  • Demonstrated experience building, improving, or standardizing research capabilities.
  • Strong qualitative and quantitative research expertise.
  • Significant brand and innovation research experience.
  • Experience managing external research vendors and research budgets.
  • Strong strategic and analytical problem-solving capabilities.
  • Demonstrated ability to translate research into business recommendations.
  • Strong executive communication and storytelling skills.
  • Ability to influence senior cross-functional stakeholders without direct authority.

Responsibilities

  • Establish standardized consumer research processes, methodologies, tools, templates, and quality standards across the organization.
  • Develop consistent research intake, scoping, prioritization, and approval process.
  • Establish clear research briefs and expectations for study design, analysis, reporting, and recommendations.
  • Build and manage a preferred external vendor ecosystem across qualitative, quantitative, innovation, product, packaging, and other research needs.
  • Establish guidelines for when different methodologies and external partners should be used.
  • Create a centralized repository for existing research and institutional knowledge.
  • Reduce duplicated research and improve leverage of prior consumer learning.
  • Identify opportunities to use AI and emerging research technologies to improve speed, quality, accessibility, and cost.
  • Partner with Marketing, Innovation, and BU leadership to establish annual, quarterly, and monthly learning agendas.
  • Translate business strategies and challenges into clearly defined learning priorities.
  • Identify the most important unanswered questions affecting brand, innovation, portfolio, and growth decisions.
  • Determine what is already known, what can be answered through existing information, and where new research is required.
  • Prioritize research investments based on strategic importance, business impact, risk, and cost.
  • Proactively identify emerging consumer needs, behaviors, occasions, and potential growth opportunities.
  • Build and continuously strengthen understanding of consumer needs, attitudes, motivations, and behaviors; segmentation and targeting; brand health and equity; category trends; product and benefit preferences; claims and messaging; packaging and communication; price perceptions.

Education

Bachelor’s degree in marketing or business

Job description

Trilliant Food & Nutrition is seeking a Senior Manager of Consumer Insights & Strategy to lead the development of an enterprise consumer insights capability. You will partner with Marketing and BU leadership to set learning agendas, synthesize insights, and translate recommendations into strategic actions.

The role requires strategic thinking, research expertise, business acumen, and the ability to manage external vendors while building scalable processes across the organization.

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