Senior Communications Strategist - Imaging (Hybrid)

Sony Corporation; San Diego (CA); Hybrid; USD 84,014 - 112,017; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401(k) matching

Paid leave

Job summary

Sony Electronics Inc. in San Diego is seeking a Senior Communications Specialist to lead media relations and messaging for imaging solutions. The role is hybrid, with travel required and coordination across global teams.

You will plan launches, manage PR agencies, write press materials, build press relationships, and support imaging events and influencer collaborations. The position requires 5+ years in PR, strong writing and presentation skills, and a consumer technology PR background;

Qualifications

• 5 years of related public relations experience.
• Strong written, verbal, and presentation skills.
• Consumer technology PR experience preferred.
• Excellent multitasking and attention to detail.
• Innovative, self-starter and problem-solver mindset.

Responsibilities

• Plan and execute media relations and launch plans, tracking KPIs and reporting to stakeholders.
• Manage PR agencies to hit goals for product launches and evergreen PR activities.
• Write and adapt press releases, FAQs, and media materials with global reviews.
• Build and maintain relationships with top-tier press and influencers in tech and lifestyle.
• Manage media review and loan programs to secure positive editorial coverage.
• Partner across categories and with Corporate Communications for unified messaging.
• Support imaging events planning and execution, including on-site media and influencer management.
• Collaborate with influencer and Ambassador teams for paid projects and content.
• Coordinate with product experts on influencer and media briefings for education.

Skills

Written communication

Verbal communication

Presentation skills

Job description

Sony Electronics Inc. in San Diego is seeking a Senior Communications Specialist to lead media relations and messaging for imaging solutions. The role is hybrid, with travel required and coordination across global teams.

You will plan launches, manage PR agencies, write press materials, build press relationships, and support imaging events and influencer collaborations. The position requires 5+ years in PR, strong writing and presentation skills, and a consumer technology PR background;