Senior Commercial Lines Marketing Leader

Usi, Inc.; Phoenix (AZ); On-site; USD 130,000 - 140,000; Full time

Job summary

USI, Inc. is seeking a Marketing Team Leader to oversee Renewal and New Business Marketing Specialist teams across multiple locations.

You will optimize workflows, ensure compliance, and collaborate with regional leaders and sales teams to drive renewals and growth. The role demands advanced data skills, a process-driven mindset, and a track record of leading insurance marketing initiatives in a fast-paced environment.

Qualifications

• 10+ years of experience in commercial P&C insurance strongly preferred.
• Property & Casualty insurance license required.
• Bachelor’s degree preferred; industry designations such as ARM, CIC, or CPCU are a plus.
• Strong understanding of P&C coverages, underwriting, and rating concepts.
• Prior experience supervising or managing insurance operations teams.
• Advanced Microsoft Excel skills with experience analyzing large data sets.
• Experience with agency/document management systems (Sagitta/ImageRight preferred).
• Exceptional communication, organization, and time management skills.
• Ability to manage multiple priorities in a fast-paced, team environment.
• Commitment to continuous learning and development.

Responsibilities

• Lead day-to-day marketing operations, ensuring efficient, consistent execution and timely delivery.
• Recruit, coach, and develop team members; support onboarding and training in partnership with the Commercial Lines Training team.
• Partner with Regional Marketing Leaders, Commercial Lines Managers, and sales leadership to prioritize renewal and new business marketing opportunities and align marketing strategies.
• Manage team workload and performance to meet deadlines and service expectations.
• Ensure adherence to workflows, tools, templates, and KPIs; follow up with local teams to support compliance and data integrity.
• Use reporting tools and dashboards to track renewals, remarketing activity, and team performance.
• Support rollout and adoption of marketing processes and related change management initiatives.
• Serve as the subject matter resource, including U Submit support and training for Producers.
• Provide direct marketing support as needed, though not a routine responsibility.
• Remain current on industry trends, products, and technology.

Skills

Advanced Excel

Data analysis

Team leadership

Communication

Education

Bachelor’s degree

ARM/CIC/CPCU designations

Tools

Sagitta

ImageRight

Job description

USI, Inc. is seeking a Marketing Team Leader to oversee Renewal and New Business Marketing Specialist teams across multiple locations.

You will optimize workflows, ensure compliance, and collaborate with regional leaders and sales teams to drive renewals and growth. The role demands advanced data skills, a process-driven mindset, and a track record of leading insurance marketing initiatives in a fast-paced environment.