Nativex is a leading digital marketing agency covering traffic resources across all major markets in the world. By providing high-quality user acquisition automation tool, KOL marketing services, and a wide range of creative customization capabilities, Nativex helps brands and apps around the world boost their cross-regional growth. As part of the Mobvista Group, Nativex has offices in 16 locations around the world.
Learn more at https://www.nativex.com/en/
About This Role
We are seeking a dynamic, US-based Business Development professional to drive growth and cultivate long-term partnerships. In this role, you will bridge the gap between performance-driven Ad Network strategies and high-impact Brand Marketing. You will be responsible for the full sales cycle, leveraging your local market resources to secure and scale mid-to-key accounts. Working alongside cross-functional global teams, you will ensure the strategic delivery of client objectives and drive sustainable, long-term revenue.
Key Responsibilities
- Full-Cycle Sales Management: Own the entire sales process in the US market, from prospecting relevant leads to closing deals and scaling account activity.
- Consultative Strategy: Leverage a deep understanding of both Performance Marketing ecosystems and Branding Marketing principles to provide comprehensive, full-funnel solutions to advertisers.
- Long-Term Account Growth: Serve as a strategic partner to mid-market and key accounts, ensuring continuous relationship building, effective information flow, and the successful delivery of business objectives over the long run.
- Market Navigation: Utilize established local resources and industry networks to proactively identify strategic opportunities, stay updated on industry trends, and expand Nativex’s footprint in the US.
- Global Collaboration: Work effectively with internal, cross-functional teams across different regions to align client goals with Nativex’s product capabilities and inventory.
- Brand Representation: Represent Nativex at US-based industry events, trade shows, and partner meetings. Develop and maintain excellent relationships with clients; ensure continuing relationships and an effective flow of information to deliver business objectives.
Job Requirements
- Experience: 2 to 5+ years of Business Development or Sales experience in mobile advertising, AdTech, or relevant digital marketing industries.
- Skill Intersection: Proven background in the Performance Marketing vertical combined with a strong, functional knowledge of Branding Marketing strategies.
- Network: Native English speaker with an established, solid network of direct advertisers, app developers, and ad agencies within the US market.
- Relationship Management: Demonstrated ability to support and scale mid-to-key accounts for long-term retention and growth.
- Autonomy & Adaptability: Ability to thrive in a fast-paced environment, taking accountability internally with global teams and externally with clients.
- Bonus Qualifications: Previous experience working with Chinese-headquartered companies or an understanding of Mandarin is highly advantageous.
- Travel: 10-20% travel required for client meetings and industry events.