Senior Business Lead Development Analyst

Socket.dev; Georgia; Hybrid; USD 90,000 - 130,000; Full time

Job summary

Socket.dev is seeking a Senior Business Lead Development Analyst to identify, develop, and qualify new business opportunities through market research, data analysis, and targeted outreach. This role focuses on building a strong pipeline by engaging with key decision-makers and partnering with Client Partners, Sales Executives, and other commercial leaders.

The ideal candidate will combine strategic thinking with hands-on execution, translating insights into actionable sales strategies and

Qualifications

• Experience in identifying and qualifying new business opportunities.
• Ability to develop outreach strategies and engage decision-makers.
• Strong collaboration with sales leadership to transition opportunities.

Responsibilities

• Identify and develop prospective clients through strategic account research, market intelligence, networking, and targeted outreach.
• Research target companies, industries, decision-makers, business challenges, and market trends to identify potential opportunities and support account strategies.
• Engage prospective clients to understand business needs, identify potential areas of opportunity, and assess alignment with our solutions and services.
• Qualify leads based on established criteria, business fit, decision-making authority, potential opportunity, and readiness for sales engagement.
• Develop targeted prospecting and outreach strategies in partnership with Client Partners, Sales Executives, and other commercial leaders.
• Identify key stakeholders and decision-makers within target organizations and develop approaches for establishing meaningful connections.
• Coordinate and facilitate introductions and meetings between qualified prospects and the appropriate sales leaders.
• Maintain accurate and timely prospect, account, activity, and opportunity information within Salesforce.
• Monitor lead progression and pipeline activity to identify trends, gaps, and opportunities for increased engagement.
• Analyze lead generation and business development data to evaluate outreach effectiveness, conversion activity, and pipeline performance.
• Develop reports, dashboards, and insights to support business development planning and leadership decision-making.
• Monitor industry, market, and competitor trends to identify emerging opportunities and

Skills

Lead generation

Pipeline management

Sales strategy

Data analysis

Tools

Salesforce

Job description

Senior Business Lead Development Analyst

Remote | Full-Time

Are you passionate about identifying new business opportunities and turning market insights into actionable sales strategies?

Do you enjoy using research, data, and relationship-building to develop qualified opportunities and strengthen the sales pipeline?

Are you energized by partnering with sales leaders to target the right accounts, engage key decision-makers, and drive business growth?

If so, we'd love to learn more about you!

About the Role

We're looking for an experienced and results-driven Senior Business Lead Development Analyst to support our growth strategy by identifying, developing, and qualifying new business opportunities.

In this role, you will take a strategic and hands-on approach to lead development, combining market and account research, prospect engagement, data analysis, and pipeline management to help build a strong pipeline of qualified opportunities. You will partner closely with Client Partners, Sales Executives, and other commercial leaders to identify target accounts, develop outreach strategies, engage key decision-makers, and ensure qualified opportunities are effectively transitioned to the appropriate sales team.

This role is ideal for someone who understands how research, data, technology, and thoughtful prospect engagement come together to drive business development results.

Responsibilities

• Identify and develop prospective clients through strategic account research, market intelligence, networking, and targeted outreach.
• Research target companies, industries, decision-makers, business challenges, and market trends to identify potential opportunities and support account strategies.
• Engage prospective clients to understand business needs, identify potential areas of opportunity, and assess alignment with our solutions and services.
• Qualify leads based on established criteria, business fit, decision-making authority, potential opportunity, and readiness for sales engagement.
• Develop targeted prospecting and outreach strategies in partnership with Client Partners, Sales Executives, and other commercial leaders.
• Identify key stakeholders and decision-makers within target organizations and develop approaches for establishing meaningful connections.
• Coordinate and facilitate introductions and meetings between qualified prospects and the appropriate sales leaders.
• Maintain accurate and timely prospect, account, activity, and opportunity information within Salesforce.
• Monitor lead progression and pipeline activity to identify trends, gaps, and opportunities for increased engagement.
• Analyze lead generation and business development data to evaluate outreach effectiveness, conversion activity, and pipeline performance.
• Develop reports, dashboards, and insights to support business development planning and leadership decision-making.
• Monitor industry, market, and competitor trends to identify emerging opportunities and