Senior Business Development Manager

Associa; Dallas (TX); Hybrid; USD 120,000 - 200,000; Full time

Benefits offered by this job

Base Salary

Uncapped Commission

Entertainment & Mileage Budget

Health, Dental, Vision Insurance

PTO & Holidays

401(k) with Company Match

Professional Development & Association

Technology Stipend

Job summary

Associa is seeking a Senior Business Development Manager to lead the Dallas market for Specialized Property Management. You will leverage extensive DFW relationships to build lucrative B2B partnerships, driving referrals and new property management agreements.

The role combines field activity with hybrid work, offering autonomy and a lucrative commission structure. This senior position requires deep real estate connections, a Texas license, and a proven sales record.

Qualifications

• 10–15+ years in residential real estate, property management, or related B2B sales industries.
• Established networks with real estate brokers, agents, and industry leaders across DFW.
• Active Texas Real Estate License in good standing.
• Proven track record of meeting/exceeding sales quotas and driving revenue growth.
• Willingness to travel locally across the Dallas–Fort Worth area and beyond when needed.

Responsibilities

• Develop outbound referral networks with residential real estate agents, managing brokers, wealth managers, title officers, and investment clubs across DFW.
• Deliver compelling presentations at real estate brokerage meetings to promote Realtor Referral Program.
• Represent Specialized at local Realtor events and investor meetups to maintain top-of-mind brand awareness.
• Conduct discovery calls to understand investor goals and close landlord opportunities.
• Perform property evaluations and generate proposals for new management agreements.
• Educate clients on standards, fees, onboarding processes, and risk mitigation to ensure long-term retention.
• Maintain meticulous CRM records in HubSpot and coordinate handoffs to Operations and Onboarding teams.

Skills

Real estate sales

Networking

B2B partnerships

Relationship building

Job description

With more than 225 branch offices across North America, Associa is building the future of community for nearly five million residents worldwide. Our 11,000+ team members lead the industry with unrivaled education, expertise, and trailblazing innovation. For more than 43 years, Associa has brought positive impact and meaningful value to communities. To learn more, visit www.associaonline.com.

Job Description

Associa is looking for a new, talented Senior Business Development Manager for our branch, Specialized Property Management. We are looking for an established real estate professional with deep connections across the Dallas-Fort Worth market who loves networking, entertaining clients, and building lucrative B2B relationships.

We are a premier residential property management company in hyper-growth mode, seeking a dynamic Senior Business Development Manager to serve as our Dallas Market Lead. Having successfully managed over 9,000 single-family homes, our team has earned a reputation as one of the top property management firms in DFW. We are looking for a consultative sales leader and relationship builder to drive our next phase of expansion.

Unlike traditional desk-bound telemarketing roles or weekend-heavy retail real estate sales, this position offers executive autonomy, a guaranteed base salary coupled with high-upside commission, and the opportunity to act as the face of an industry-leading brand in DFW. You will leverage your extensive industry relationships to establish long-term referral partnerships with real estate brokerages, agents, lenders, and investors, helping property owners maximize their investments.

This is a dynamic, field-based position. The BDM will spend the majority of the business day traveling locally within the Dallas-Fort Worth metroplex to meet with clients, visit real estate offices, and attend social networking functions. Out-of-area or overnight travel is minimal (approximately Travel Requirements - e.g., 4 to 8 weeks per year for regional conferences or corporate meetings). The individual must be comfortable working in a hybrid environment, using video conferencing (Microsoft Teams) and CRM systems from home or a regional office when not in the field.

Weoffer

• Base Salary


• Uncapped Performance Commission


• Client Entertainment & Mileage Expense Account:Dedicated corporate budget for hosting real estate brokers, client lunches, networking event registrations, and local travel reimbursement.


• Health, Dental, and Vision Insurance options


• Paid Time Off (PTO) and Paid Holidays


• 401(k) Retirement Plan with Company Match


• Professional Development & Association Dues Reimbursement (e.g., NARPM, Realtor Board dues)


• Technology Stipend - Company Provided Laptop and Smartphone

Essential Responsibilities

• Outbound Referral Network Development: Identify, prospect, and build robust referral partnerships with residential real estate agents, managing brokers, wealth managers, title officers, and investment clubs across DFW.


• Brokerage Outreach & Presentations: Schedule and deliver compelling presentations at real estate brokerage sales meetings, demonstrating our Realtor Referral Program and how partnering with us protects their client relationships.


• Client Entertainment & Community Networking: Actively represent Specialized by attending local Realtor events and investor meetups, entertaining key referral partners to maintain top-of-mind brand awareness.


• Consultative Sales & Lead Conversion: Respond rapidly to incoming sales leads (\"Speed to Lead\") via phone, video conference, and in-person meetings. Conduct comprehensive discovery calls to understand investor goals and resolve landlord pain points.


• Property Evaluations & Proposal Generation: Perform on-site property walkthroughs, analyze local rental market trends (comp studies, vacancy rates, median pricing), and execute property management agreements.


• Onboarding Alignment & Risk Mitigation: Educate prospective clients on minimum property standards, fee structures, and onboarding processes. Vetting properties carefully to avoid high-risk properties or clients that do not align with company standards, ensuring long-term client retention.


• CRM & Pipeline Management: Maintain meticulous, real-time records of all prospecting activities, deal stages, and client communications within our CRM system, HubSpot. Ensure seamless, documented handoffs to the Operations and Onboarding teams once agreements are signed.

Requirements

Required Qualifications

• Real Estate Industry Experience: 10+ to 15+ years of professional experience within the residential real estate, property management, or specialized B2B real estate sales industries strongly preferred.


• DFW Market Connections: Proven, established relationships and strong networking connections with real estate brokers, agents, and industry leaders throughout the Dallas-Fort Worth metroplex.


• Licensing: Must possess an active Texas Real Estate License in good standing.


• Sales Track Record: Documented history of achieving or exceeding sales quotas, driving revenue growth, and building long-term B2B referral programs.


• Driver's License & Mobility: Valid Texas driver's license, reliable transportation, and the ability to travel locally across DFW for daily client meetings and networking functions.

Key Performance Indicators (KPIs)

Your performance will be actively measured and rewarded based on transparent, data-driven sales metrics:

• Monthly New Doors Acquired: Total number of new management agreements signed and onboarding properties successfully transitioned.


• Referral Network Growth: Number of active broker/agent referral partnerships established and monthly referral leads generated.


• Outbound Activity Cadence: Weekly volume of broker office visits, face-to-face client lunches/coffee meetings, and networking events attended.


• Sales Conversion Rates: Percentage of discovery meetings and proposals converted into signed management agreements.


• Speed to Lead & Response Time: Average response time to incoming owner inquiries and proposal turnaround times.

Skills And Competencies

• Consultative Selling:Able to adapt communication styles to passive investors, active portfolio builders, and accidental landlords.


• Speed to Lead & Urgency: Highly responsive professional who understands that engaging prospective clients within minutes wins business.


• Executive Presence & Presentation: Confident speaker capable of commanding a room during brokerage office presentations or representing the brand at formal industry events.


• Autonomy & Self-Discipline: Goal-oriented self-starter who operates with impeccable personal accountability and organization without daily micro-management.

Typical Allocation of Time & Lead-Generation Mix

We believe in complete transparency regarding daily operations. This role balances proactive relationship building with responsive lead conversion.

Current Operational Schedule:

• 70% Outbound Broker & Referral Development: Spending time in the field calling on real estate brokers, visiting offices, entertaining referral partners, and networking to generate new referral pipelines.


• 30% Incoming Lead Management: Responding to inbound investor inquiries, conducting discovery presentations, generating rental proposals, and closing sales.

Expected Future Lead Mix:

• As our comprehensive corporate marketing campaigns scale and generate higher volumes of inbound organic and paid leads, this position will transition toward a 40% Outbound Referral Development / 60% Incoming Lead Management structure.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.