Senior Business Development Director – Hybrid, South Florida

PRA Business Events; Fort Lauderdale (FL); Hybrid; USD 110,000 - 180,000; Full time

Job description

Director of Business Development

This is a hybrid role the allows for a combination of working from home and working from an office. Applicants must be based in/near the South Florida area to be considered for this role.

We're PRA, the leading destination management company (DMC) with 45+ years of experience across 32+ states and 100+ destinations.

We believe destinations have power-and our people unlock its magic. We push past boundaries to transform ideas into business event experiences that connect, inspire, and endure.

If you're curious, bold, and ready to build standout experiences, you'll find your place here.

Primary Responsibilities

• Responsible for increasing overall sales volume by developing key relationships with new accounts and growing existing assigned accounts while prioritizing delivery of outstanding client experiences and financial profitability.
• Manage and maintain existing relationships with key accounts as well as focus on new business development to maintain a strong robust pipeline of opportunities.
• Participate in industry related organizations, and local community to develop business. Attain leadership status when possible
• Arrange and conduct Site Inspections for clients, entertain clients and develop a personal rapport.
• Quantify projected budgets (revenue and gross profits) from programs and enter into Salesforce for revenue tracking purposes.
• Manage travel &client marketing budgets and schedules for appropriate approval.
• Initiate sales calls and follow up.
• Update hoteliers and clients on a regular basis on new venues, services and destinations.
• Initiate a tracking method to respond to all referral leads from hotels and clients.
• Follow up with clients on future program opportunities and generate system leads through the pay it forward program
• Remain current and knowledgeable of industry trends and developments.
• Partner with and educate Global Sales team on local market and program opportunities.
• Implement and execute business and marketing plan for market

Qualifications:

• 7 or more years experience in sales, specifically in a DMC, incentive travel, event management, hotel sales, or related field preferred.
• Bachelor's degree in Hospitality & Tourism, Business Management, Marketing, Communication, or related degree preferred.
• Knowledge of client development including new business development, lead follow up, and qualifying the client.
• Knowledge of program design and development, from inception through contract.
• Proven ability to meet sales goals consistently.
• Must be able to develop and maintain strong supplier/partner, hotelier, and community locations.
• Must be able to professionally represent PRA at client meetings, site inspections, industry and association functions, supplier/partner meetings, and staff meetings.
• Must be able to read, analyze, and interpret client proposal requirements, RFPs, contracts, financial reports, and other legal documents.
• Must be able to respond to common inquiries or complaints from clients and/or supplier/partners.
• Must be able to prepare reports, write business correspondence, and develop and write proposals and sales reports.
• Must be able to effectively present information and respond to questions from clients, supplier partners, and hoteliers.
• Must be able to calculate program costs, percentages, discounts, profit margins, and perform other mathematical requirements involved in proposal development and contract negotiation.

• Medical Insurance
• Dental Insurance
• Vision Insurance
• 401(k) with Company Match
• Short-term and Long-term Disability Insurance
• Life Insurance
• Employee Assistance Program
• Paid Vacation Time and Paid Holidays
• Paid Sick Time
• Parental Leave
• Pet Insurance
• Flexible Spending Accounts
• and others

Ready to discover where next begins?

PRA offers you room to grow, create, and step confidently into your next era.

When you join PRA, you'll have the opportunity for a creative, energetic, and inspiring career in sales, creative, operations, production and more.

Our Services

• Activations
• Experiential Marketing
• Event Strategy
• Experience Design
• Interactive Installations
• Themed Events & Décor
• Adventures & Excursions
• Dining & Culinary Experiences
• Entertainment & Performances
• ESG & Social Impact Integration
• Team Building & CSR
• Transportation & Logistics
• Meeting Management
• AV Management
• Content & Messaging
• Content Design & Production
• Demo Experiences
• Theatrical Design & Delivery