Senior Brand & Product Designer

Zebra People | B Corp™; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Zebra People | B Corp™ is seeking a Senior Brand & Product Designer to lead our visual language from scratch and apply it across marketing and product experiences.

As the founding design hire, you will shape brand identity, guidelines, and scalable systems while collaborating with engineering and product teams for a seamless customer experience.

Qualifications

• Around 7-8 years in brand, visual, graphic or creative design.
• Agency or early-stage startup background with versatile hats.
• Portfolio showing visual identity systems, campaigns, digital marketing, and at least one shipped product UI/UX project.
• Experience building scalable brand guidelines and reusable design systems.
• Hands-on CRO, A/B testing and creative experimentation.
• Advanced Figma (components, auto layout, prototyping) and Adobe CC tools.
• Strong UX fundamentals: IA, user flows, interaction design, responsive design, accessibility.
• Eye for typography, color, layout, and visual hierarchy.
• Ability to run projects end to end and present thinking to leadership.
• Intro 30-min, 1-hour portfolio deep dive, then founders meeting.

Responsibilities

• ~80% brand and marketing: brand identity, campaigns, website, brand guidelines and design systems, plus performance-led testing.
• ~20% product UI/UX: collaborate with Product and Engineering on web and mobile interfaces for business customers.

Skills

Brand design

Product UI/UX

Figma

Adobe CC

Design systems

A/B testing

Typography

Layout & visual hierarchy

Leadership storytelling

Tools

Illustrator

Photoshop

InDesign

Job description

Senior Brand & Product Designer (Founding Design Hire)

San Francisco Bay Area - onsite 5 days a week

THE COMPANY

An early-stage fintech that is rebuilding how a large, overlooked industry pays for the things it runs on. Its payments product is already live with customers and growing fast. Now it needs a designer to give the brand a voice and a look to match.

THE ROLE

You’ll be the first designer, reporting to the Head of Marketing. You’ll set the visual language from scratch with little existing design direction to work from, then carry it across marketing and into the product customers use every day.

• ~80% brand and marketing: brand identity, campaign creative, the marketing website, brand guidelines and design systems, plus performance-led creative testing
• ~20% product UI/UX: working with Product and Engineering on the web and mobile interfaces used by the company’s business customers

EXPERIENCE REQUIRED

• Around 7-8 years in brand, visual, graphic or creative design
• An agency or early-stage startup background, where you’ve worn a lot of hats
• A portfolio showing visual identity systems, campaigns, digital marketing work, and at least one shipped product UI/UX project
• Experience building scalable brand guidelines and reusable design systems
• Hands-on CRO, A/B testing and creative experimentation
• Advanced Figma (components, auto layout, prototyping) and Adobe CC (Illustrator, Photoshop, InDesign)
• Solid UX fundamentals: information architecture, user flows, interaction design, responsive design and accessibility
• A strong eye for typography, colour, layout and visual hierarchy
• The ability to run projects end to end and present your thinking confidently to leadership
• 30-min intro, a 1-hour portfolio deep dive, then meeting the founders