Senior Brand Designer

Craft Agency Ltd.; New York (NY); On-site; USD 120,000 - 200,000; Full time

Benefits offered by this job

On-site working

Potential for equity

Comprehensive medical, dental and视on

Job summary

Craft Agency Ltd. in New York is seeking a Senior Brand Designer to own the brand system across identity, typography, colour and layout, and ensure consistency from digital to print.

You’ll work between design and marketing, partner with product and growth on launches, with room to grow ownership and a mentoring culture in the team. Crypto experience isn’t required—and a fresh outside perspective is valued.

Qualifications

• In-brand, graphic, or marketing design career; ideally with agency and brand-side experience.
• Portfolio shows genuine craft in typography and composition, with range across identity, motion, and campaigns.

Responsibilities

• Own the brand system – identity, colour, lockups, layout across all touchpoints.
• Deliver high-volume, high-craft visuals under tight timelines.
• Collaborate with product and growth for launches and campaigns.
• Mentorship and growth opportunities within the team.

Skills

Brand design

Typography

Composition

Motion design

Job description

The product is a consumer trading app built on a deliberate idea: that on-chain trading shouldn’t feel like crypto at all. It’s aimed at a mainstream, non-crypto-native audience, and it’s working. Now they’re on the lookout for a Senior Brand Designer to join their ranks and make some noise.

The Role

You’ll own the brand system – type, colour, lockup, layout – and protect it across every touchpoint, from digital and social to paid and experiential. The daily reality is high-volume, high-craft execution under real timelines: pixel-perfect key visuals, UI-led stills, campaign extensions, clean handoff files for motion vendors.

You’ll sit between design and marketing, partnering directly with product and growth teams on launches and campaigns. This is pitched as a junior-to-mid role with room to grow ownership, and there’s a stated intent to pair a senior hire with a junior one – so mentorship, in either direction, is built into how the team is scaling.

The Package

• $120,000 – $200,000
• On-site working
• Potential for equity
• Comprehensive medical, dental and vision
• 401(k) with match
• Group term life insurance
• Flexible time off
• Annual company offsites

The Person

You’re a good way into your brand, graphic, or marketing design career, ideally with both agency and brand-side time behind you.

Your portfolio shows genuine craft in typography and composition, and range across identity, motion, and campaign rather than one narrow specialism. You’re a generalist who can both set a concept and ship it. Crypto experience isn’t needed – a fresh outside perspective is the point.