Senior Brand & Growth Marketing Leader (Hybrid)

Hamilton Beach Brands Inc.; Glen Allen (VA); Híbrido; USD 176.470 - 214.285; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical, dental, vision coverage

Company HSA contributions

401(k) with immediate vesting

Profit sharing program

Paid vacation and holidays

Summer hours

Descripción de la vacante

Hamilton Beach Brands is seeking a Senior Director of Brand & Growth Marketing to steward the identity of our brand portfolio and drive consumer acquisition, engagement, and retention across channels. This leadership role sits at the intersection of brand strategy and performance marketing, owning creative vision and campaign execution for multiple brands.

The candidate will lead a marketing team, partner with Product Marketing, Sales, and Customer Business Development, and manage a multi-brand

Formación

• Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
• 10+ years of progressive marketing experience.
• Experience leading multi-brand portfolios.
• Strong analytics and attribution knowledge.

Responsabilidades

• Develop and own integrated brand and growth marketing strategy.
• Lead full-funnel campaigns across paid, owned, and earned channels.
• Align brand investments with retail partner priorities.
• Establish performance metrics and report to leadership.
• Manage budget across the brand portfolio.
• Lead and mentor a high-performing marketing team.

Conocimientos

Brand strategy

Growth marketing

Leadership

Analytics & ROI

Cross-functional collaboration

Educación

Bachelor's or MBA in Marketing/Business

Descripción del empleo

Hamilton Beach Brands is seeking a Senior Director of Brand & Growth Marketing to steward the identity of our brand portfolio and drive consumer acquisition, engagement, and retention across channels. This leadership role sits at the intersection of brand strategy and performance marketing, owning creative vision and campaign execution for multiple brands.

The candidate will lead a marketing team, partner with Product Marketing, Sales, and Customer Business Development, and manage a multi-brand