Senior Brand Designer — Craft, Systems & AI-Driven

Design Better Podcast; San Francisco (CA); On-site; USD 110,000 - 170,000; Full time

Job summary

Plaid is seeking a Brand Designer to craft standout marketing work across paid and organic channels, building scalable design systems and tools. You’ll translate Plaid’s brand into formats across social, email, web, and events while maintaining a high standard of craft and consistency.

You will leverage Figma, AI, and automation to streamline workflows, elevating both quality and speed. A systems-minded approach and collaboration with Marketing are essential to success.

Qualifications

• 5+ years of experience in brand, marketing, or creative design with a strong portfolio across channels.
• Strong command of typography, composition, hierarchy, image-making, and brand systems.
• Deep Figma expertise, including components, templates, and systems for scalable design.
• Hands-on fluency with AI, automation, or emerging tools and good judgment on when to apply them.
• Systems-minded problem solver with communication, collaboration, and ownership skills; design degree is a plus.

Responsibilities

• Create brand and marketing design across channels with high typography and detail.
• Extend Plaid's brand across formats while maintaining a cohesive visual system.
• Build flexible templates and design systems in Figma for scalable work.
• Identify opportunities to improve workflows using AI and automation to reduce repetitive work.
• Collaborate across Design and Marketing to document and roll out intuitive workflows.

Skills

Brand design

Marketing design

Typography

Design systems

Education

Design degree preferred

Tools

Figma

AI tools

Job description

Plaid is seeking a Brand Designer to craft standout marketing work across paid and organic channels, building scalable design systems and tools. You’ll translate Plaid’s brand into formats across social, email, web, and events while maintaining a high standard of craft and consistency.

You will leverage Figma, AI, and automation to streamline workflows, elevating both quality and speed. A systems-minded approach and collaboration with Marketing are essential to success.