Senior Brand Designer: Build Brand Systems & AI Creative

Plaid; San Francisco (CA); On-site; USD 110,000 - 170,000; Full time

Benefits offered by this job

Medical, dental, vision

401(k)

Equity

Job summary

Plaid Inc. is seeking a Brand Designer to elevate our marketing design across paid and organic channels. You will craft typography-forward visual systems and copy that scale, while building robust Figma components and templates.

The role emphasizes AI-driven workflows and automation to improve efficiency without sacrificing craft. You'll collaborate across Design and Marketing to maintain a cohesive brand while enabling rapid production.

Qualifications

• 5+ years of experience in brand, marketing, or creative design with a strong portfolio.
• Proven typography, composition, hierarchy, image-making, and brand systems skills.
• Deep Figma expertise with components, templates, and scalable systems.
• Hands-on fluency with AI, automation, or emerging tools in design.
• Strong communication and collaboration; design degree is a plus but not required.

Responsibilities

• Create exceptional brand and marketing design across channels with a high typography and detail bar.
• Extend Plaid's brand across formats while maintaining a cohesive visual system.
• Build flexible templates and systems in Figma to scale repeatable work.
• Identify opportunities to improve workflows using AI, automation, and tools.
• Collaborate with Design and Marketing to document and roll out intuitive workflows.

Skills

Brand design

Typography

Figma expertise

AI in design

Systems thinking

Education

Design degree (preferred)

Tools

Figma

AI tools

Automation workflows

Job description

Plaid Inc. is seeking a Brand Designer to elevate our marketing design across paid and organic channels. You will craft typography-forward visual systems and copy that scale, while building robust Figma components and templates.

The role emphasizes AI-driven workflows and automation to improve efficiency without sacrificing craft. You'll collaborate across Design and Marketing to maintain a cohesive brand while enabling rapid production.