Senior Brand & Campaigns Manager for B2G/B2B Growth

Maximus; Denver (CO); Remote; USD 130,000 - 150,000; Full time

Job summary

Maximus is seeking a Sr. Branding and Marketing Manager to translate strategic direction into compelling campaigns, content, and digital experiences. The role blends strategic thinking with hands-on execution across brand, campaigns, and creative strategy.

The successful candidate will lead defined campaigns, develop messaging frameworks, and connect strategy to digital customer journeys, working across teams and markets with minimal supervision.

Qualifications

• Bachelor's degree required.
• 7+ years of related professional experience, 3 years of people management experience required.

Responsibilities

• Develop innovative strategies to increase consumer awareness of government programs.
• Lead planning and implementation of integrated communications across multiple platforms.
• Collaborate with MAXIMUS Project Teams to develop and deliver communication products and services.
• Support business development initiatives and high level meetings with clients.
• Manage Business Development activities for target accounts/markets (capture planning, proposal writing, pricing, partnerships).
• Develop briefs and presentations in support of new business opportunities.
• Maintain current understanding of trends affecting target health and human service markets.
• Project management responsibilities across campaigns and programs.
• Ensure sound management of client delivery: scope, timelines, budgets and quality.
• Manage profit and loss for assigned accounts, markets or territories.
• Oversee resources including staff, consultants, vendors and subcontractors.

Skills

Brand strategy

Integrated marketing

Campaign management

Content marketing

Strategic writing

Presentation skills

CRM / analytics

Education

Bachelor's degree in related field

Tools

Salesforce

HubSpot

AI automation

Job description

Maximus is seeking a Sr. Branding and Marketing Manager to translate strategic direction into compelling campaigns, content, and digital experiences. The role blends strategic thinking with hands-on execution across brand, campaigns, and creative strategy.

The successful candidate will lead defined campaigns, develop messaging frameworks, and connect strategy to digital customer journeys, working across teams and markets with minimal supervision.