Senior Book Publicist and Team Lead (Remote)

PR by the Book, LLC; Northern (KY); Hybrid; USD 70,000 - 95,000; Full time

Job summary

PR by the Book, LLC is a boutique publicity firm specializing in literary media relations and author campaigns. We’re seeking an experienced book publicist who loves landing top-tier press and guiding a team in a growing family-owned business.

You will oversee authors, lead media outreach, and collaborate with a virtual office that emphasizes flexibility, integrity, and long-term growth. The ideal candidate brings 5+ years of book PR and a passion for storytelling.

Qualifications

• Self-starter with initiative and literary creativity.
• 5+ years of book PR campaign management and execution.
• Influencer outreach and digital marketing experience.
• Proactive problem solver that is solutions-oriented.
• Book lover.
• Understanding of Muck Rack media database a plus.
• Independently manages workflow.
• Creative writer.
• Ability to work independently from a home office.
• Experience using AI as a tool for research, brainstorming, and ideation.

Responsibilities

• Lead and manage media relations campaign execution and client communication.
• Pitch and secure traditional media placements, podcast features, and online media coverage and manage media requests.
• Create compelling press packs, expert pages, sample media questions and media pitches.
• Identify opportunities for contributed articles and creative placements for clients.
• Develop, identify and maintain relationships with the media.
• Research media, newsworthy topics/events and angles/pitches online.

Skills

Media relations

Public relations

Influencer outreach

Digital marketing

Creative writing

Independent work from home

AI for research

Team leadership

Tools

Muck Rack

Job description

PR by the Book, LLC is a boutique publicity firm specializing in literary media relations and author campaigns. We’re seeking an experienced book publicist who loves landing top-tier press and guiding a team in a growing family-owned business.

You will oversee authors, lead media outreach, and collaborate with a virtual office that emphasizes flexibility, integrity, and long-term growth. The ideal candidate brings 5+ years of book PR and a passion for storytelling.