Senior Biopharma Segment Marketing Leader – Remote

Beckman Coulter Life Sciences; Indiana; Remote; USD 140,000 - 180,000; Full time

Job summary

Beckman Coulter Life Sciences, a Danaher operating company, is seeking a Senior Segment Marketing Manager for the Biopharma segment. The role focuses on strategy, brand development, and external expert networks to inform commercialization and growth across global markets.

You will enable and align global teams, develop customer‑facing content, and manage programs from opportunity to scale, with a strong emphasis on data‑driven performance and cross‑functional collaboration.

Qualifications

• Master's degree in Life Sciences, Bioprocessing, Marketing, Business, or a related scientific discipline.
• 8+ years of experience in strategic marketing, segment marketing, product marketing, market development, or related life sciences roles.
• Demonstrated Biopharma market experience including customer workflows and commercialization.
• Experience leading customer insight programs (Voice of Customer, interviews, advisory boards).
• Proven success launching GTM strategies, value propositions, and sales enablement in a global B2B context.

Responsibilities

• Own global Biopharma segment GTM strategy and prioritize customer groups, workflows and market opportunities.
• Build the Biopharma brand and segment narrative to drive awareness and demand.
• Develop external expert networks and translate input into actionable recommendations.
• Lead content roadmap and enable commercial teams with tools and training.
• Oversee global go‑to‑market execution and measure performance to optimize investment.

Skills

Strategic marketing

Segment marketing

Product marketing

Global marketing

Sales enablement

Education

Master's degree in Life Sciences or related

Job description

Beckman Coulter Life Sciences, a Danaher operating company, is seeking a Senior Segment Marketing Manager for the Biopharma segment. The role focuses on strategy, brand development, and external expert networks to inform commercialization and growth across global markets.

You will enable and align global teams, develop customer‑facing content, and manage programs from opportunity to scale, with a strong emphasis on data‑driven performance and cross‑functional collaboration.