Remote Global Biopharma Segment Marketing Leader

Danaher Corporation

Oregon

Hybrid

USD 130,000 - 160,000

Full time

11 days ago

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Benefits offered by this job

Bonus pay
Comprehensive benefits package
401(k)

Job summary

Beckman Coulter Life Sciences, a Danaher operating company, is seeking a Senior Segment Marketing Manager to own the Biopharma GTM strategy and brand development. This fully remote role involves building external expert networks, enabling commercial teams, and leading cross-functional programs to drive awareness and demand in global Biopharma markets.

You will collaborate with the Global Strategic Marketing team, report to the head of Biopharma product marketing, and travel up to 35% globally.

Qualifications

  • Master's degree in Life Sciences, Biotechnology, Bioprocessing, Marketing or Business.
  • 8+ years of experience in strategic marketing, segment marketing, product marketing, market development, or related life sciences roles.
  • Demonstrated Biopharma market experience and understanding of customer workflows and buying processes.
  • Experience leading VOC programs, customer interviews, advisory boards, and market research.
  • Proven success in global B2B GTM strategies, value propositions, and sales enablement.

Responsibilities

  • Own global Biopharma GTM strategy and priorities from opportunity to activation.
  • Build and activate the Biopharma brand and narrative across key audiences.
  • Develop external expert networks and advisory activities to inform market insights.
  • Equip sales with segment knowledge, discovery questions, value messaging, and tools.
  • Lead cross-functional programs, track funnel metrics, and optimize ROI.

Skills

Biopharma marketing
Go-to-market strategy
Content strategy
Sales enablement
Brand development
External networks
Campaign activation
Thought leadership

Education

Master's degree in Life Sciences or related

Tools

Market research
CRM tools

Job description

Beckman Coulter Life Sciences, a Danaher operating company, is seeking a Senior Segment Marketing Manager to own the Biopharma GTM strategy and brand development. This fully remote role involves building external expert networks, enabling commercial teams, and leading cross-functional programs to drive awareness and demand in global Biopharma markets.

You will collaborate with the Global Strategic Marketing team, report to the head of Biopharma product marketing, and travel up to 35% globally.

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