Senior Biddable Media Leader - Paid Search & Programmatic

Silverlight Digital; New York (NY); On-site; USD 100,000 - 125,000; Full time

Job summary

A healthcare and pharmaceutical media agency is seeking an Associate Media Director to oversee and lead biddable media strategies across paid search and social. The ideal candidate has 6-9+ years of experience, understands multichannel integration, and is comfortable with vendor interactions. Strong mentoring abilities and familiarity with programmatic campaigns are essential. This role emphasizes a mix of strategic leadership and hands-on execution, making it perfect for professionals ready to take the next step in their career.

Qualifications

• 6–9+ years of experience in paid search, paid social, or programmatic media.
• Strong understanding of multichannel planning and audience strategy.
• Experience mentoring junior and mid-level team members.

Responsibilities

• Lead cross-channel biddable media strategy.
• Serve as a client-facing media partner.
• Build strong relationships with DSP vendors and platform representatives.

Skills

Vendor relationships

Biddable media strategy

Cross-channel marketing

Data-driven decision making

Mentoring

Tools

Google Ads

Meta

DSP management tools

Job description

A healthcare and pharmaceutical media agency is seeking an Associate Media Director to oversee and lead biddable media strategies across paid search and social. The ideal candidate has 6-9+ years of experience, understands multichannel integration, and is comfortable with vendor interactions. Strong mentoring abilities and familiarity with programmatic campaigns are essential. This role emphasizes a mix of strategic leadership and hands-on execution, making it perfect for professionals ready to take the next step in their career.