Senior B2B Tech Marketing Lead

RFE Communications; Irving (TX); On-site; USD 75,000 - 100,000; Full time

Job summary

RFE Communications, an integration company specializing in wireless in-building solutions, is seeking a Senior Marketing Executive in Irving, TX. You will develop and execute strategies to grow the business, position the brand, and generate leads across key industries.

You will plan campaigns, perform market research, collaborate with sales on go-to-market efforts, and create targeted materials. You will analyze digital performance, coordinate with internal stakeholders, and represent the

Qualifications

• Marketing planning and growth strategy design.
• Market research to assess industry trends and needs.
• Excellent communication of strategies and results.
• Sales-related support for lead generation and go-to-market activities.
• Experience in B2B or technology/telecommunications marketing is beneficial.
• Proficiency with marketing analytics tools, CRM systems, and digital platforms.
• Ability to manage multiple projects and work effectively on-site in a team.
• Proficiency in Website Development, SEO, PPC, Graphic Design and Social Media management.
• Bachelor’s degree in Marketing, Business, Communications, or related field, or equivalent practical experience.

Responsibilities

• Develop and execute marketing strategies that support growth, brand positioning, and lead generation across target sectors.
• Plan and manage marketing campaigns and market research activities.
• Collaborate with sales on go-to-market initiatives and create tailored marketing materials.
• Analyze digital campaigns and report on performance; maintain stakeholder communication.
• Identify opportunities to promote solutions and services; support sales enablement and events.

Skills

Market Planning

Market Research

Communication

Sales Support

B2B Marketing

Campaign Management

Project Management

Website Development

SEO

PPC

Graphic Design

Social Media

Education

Bachelor's degree in Marketing/Business/Communications

Tools

Marketing analytics tools

CRM systems

Digital marketing platforms

Job description

RFE Communications, an integration company specializing in wireless in-building solutions, is seeking a Senior Marketing Executive in Irving, TX. You will develop and execute strategies to grow the business, position the brand, and generate leads across key industries.

You will plan campaigns, perform market research, collaborate with sales on go-to-market efforts, and create targeted materials. You will analyze digital performance, coordinate with internal stakeholders, and represent the