Senior B2B Media Strategy Lead

tmp; United States; Remote; USD 85,000 - 95,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) with 4% company match

Generous PTO (20 days) and sick leave

Job summary

tmp is seeking a Media Supervisor to oversee media strategy for client programs and lead cross-channel planning for global B2B accounts. You will mentor team members, shape the media team's roadmap, and act as the primary media lead for assigned clients to drive success and KPIs.

You will partner with Client Services, collaborate with Analytics, and stay ahead of marketplace trends while ensuring timely billing and client satisfaction. A strong background in digital media is required.

Qualifications

• At least 5 years of experience in media with a focus on digital planning and buying/execution/optimization.
• B2B marketing experience is essential with understanding of the B2B media landscape and demand generation initiatives.
• Proficient understanding of paid search and paid social tactics.
• Solid knowledge of standard tracking, tagging and trafficking tools (e.g., DoubleClick, GA, GTM).
• Experience running self-managed programmatic campaigns is a plus.

Responsibilities

• Lead cross-channel media strategy and planning for client accounts across global B2B brands.
• Partner with Client Services to steward health of client accounts.
• Develop and refine media strategies with insights and actionable recommendations.
• Collaborate with Analytics to translate KPI insights into client objectives.
• Oversee day-to-day media plan maintenance and client inquiries.
• Mentor and manage junior media planners.

Skills

Media planning

Campaign optimization

Client leadership

Analytics interpretation

Cross-functional collaboration

Tools

DoubleClick

Google Analytics

Google Tag Manager

Job description

tmp is seeking a Media Supervisor to oversee media strategy for client programs and lead cross-channel planning for global B2B accounts. You will mentor team members, shape the media team's roadmap, and act as the primary media lead for assigned clients to drive success and KPIs.

You will partner with Client Services, collaborate with Analytics, and stay ahead of marketplace trends while ensuring timely billing and client satisfaction. A strong background in digital media is required.