Senior B2B Marketing Manager, Financial Publishing

Marketing Talent | Publishing, Events & Tech Recruitment; New York (NY); Hybrid; USD 126,000 - 154,000; Full time

Job summary

Marketing Talent | Publishing, Events & Tech Recruitment seeks a Senior Marketing Manager for B2B Financial Publishing in New York City. This hybrid role offers a competitive salary up to $140k plus a 10% bonus.

The ideal candidate will have over five years of B2B marketing experience, particularly in publishing. Responsibilities include developing marketing strategies and managing a small team to drive customer acquisition and retention.

Strong analytical skills, leadership experience, and proficiency in digital marketing tools are essential. Apply now for exciting career progression opportunities!

Qualifications

• 5+ years of B2B marketing experience within publishing, subscriptions, events, or market intelligence products.
• Proven experience in managing marketing teams.
• Strong skills in customer data analytics and email, social, PPC strategies.

Responsibilities

• Own marketing strategy for subscriptions, networks, events, and sponsorships.
• Develop audience insights and growth opportunities.
• Design and execute quarterly marketing campaigns.

Skills

B2B marketing experience

Managing marketing teams

Customer data analytics

SEO principles

Analytics tools (Google Analytics)

Campaign management systems (Pardot, Marketo)

CRM experience (Salesforce)

Performance optimization

MS Office and advanced Excel

Excellent communication skills

Job description

Marketing Talent | Publishing, Events & Tech Recruitment seeks a Senior Marketing Manager for B2B Financial Publishing in New York City. This hybrid role offers a competitive salary up to $140k plus a 10% bonus.

The ideal candidate will have over five years of B2B marketing experience, particularly in publishing. Responsibilities include developing marketing strategies and managing a small team to drive customer acquisition and retention.

Strong analytical skills, leadership experience, and proficiency in digital marketing tools are essential. Apply now for exciting career progression opportunities!