Senior B2B Lead Generation & Marketing Programs Manager

Spokeo; Pasadena (TX); On-site; USD 120,000 - 190,000; Full time

Benefits offered by this job

Bonus program

Equity plans

401K

100% medical/dental/vision coverage

Unlimited PTO

Job summary

A technology company in Pasadena is seeking a Senior Manager, B2B Lead Generation and Marketing Programs to drive innovative lead generation efforts. The ideal candidate has over 4 years of B2B marketing experience with a strong focus on creating successful marketing strategies. This role includes leading cross-departmental initiatives and requires outstanding communication and project management skills. The position offers competitive benefits and opportunities for growth.

Qualifications

• 4+ years of experience in B2B marketing leadership.
• Experience in developing scalable marketing strategies across various channels.
• Hands-on experience with CRM and marketing automation platforms.

Responsibilities

• Manage the end-to-end lead generation process and annual marketing plan.
• Collaborate with Product and Marketing teams for all communications.
• Establish performance measurements to track sales outcomes.

Skills

B2B marketing leadership

Project management

Quantitative analysis

Excellent communication skills

Problem-solving

Education

University degree

MBA (preferred)

Tools

HubSpot

Salesforce

Job description

A technology company in Pasadena is seeking a Senior Manager, B2B Lead Generation and Marketing Programs to drive innovative lead generation efforts. The ideal candidate has over 4 years of B2B marketing experience with a strong focus on creating successful marketing strategies. This role includes leading cross-departmental initiatives and requires outstanding communication and project management skills. The position offers competitive benefits and opportunities for growth.