Senior Associate Director, Salesforce RCG—Remote

Coastal; Palm Coast, Atlanta, Tysons, Lexington (FL, GA, VA, KY); Hybrid; USD 150,000 - 210,000; Full time

Benefits offered by this job

Flexible hours

Remote-friendly

Office locations Palm Coast, FL

Unlimited PTO

401K with company match

Medical, Vision, & Dental

Bonus opportunities

Education reimbursement

Team culture

Job summary

Coastal seeks an Associate Director (RCG) to lead Salesforce Consumer Goods Cloud programs for major Retail & Consumer Goods clients. You will drive cross-functional teams from pre-sales through full end-to-end implementations, shaping account strategy and ensuring high-value outcomes.

You will mentor consultants, expand client relationships, and shape delivery methodology across CGC, Sales/Service/Commerce Clouds, and related data solutions.

Qualifications

• 10+ years of consulting or digital transformation experience in RCG/CPG
• Strong knowledge of go-to-market, retail execution, TPM and trade spend management
• 5+ years delivering Salesforce or CRM projects
• Proven relationship and program management capabilities
• Experience in proposals, contract management, pricing, and staffing
• Leading teams and guiding pre-sales engagements
• Hands-on exposure to CGC implementations and related Salesforce products
• Knowledge of CRM or Marketing Automation applications (Salesforce)

Responsibilities

• Serve as trusted advisor to RCG clients, building executive relationships
• Accountable for portfolio performance, revenue, margins, and satisfaction
• Identify expansion opportunities within existing accounts
• Lead executive conversations on modernizing retail execution and field operations
• Plan engagements, budgets, scope, and staffing for CGC implementations
• Oversee project kick-offs, sprint planning, architecture alignment, governance
• Ensure delivery quality, on-time outcomes, and healthy margins
• Manage risks, dependencies, and escalations across client matrices
• Refine delivery methods for CGC to improve speed-to-value
• Contribute to proposals, RFPs, pitches, and pricing strategies
• Lead teams delivering CGC solutions and reusable accelerators

Skills

Consulting/digital transformation

RCG/CPG domain knowledge

Salesforce/CRM project delivery

Program management

Relationship management

Proposal & pricing experience

Team leadership

Pre-sales experience

Multi-cloud Salesforce CGC knowledge

Education

Bachelor's Degree preferred

Tools

Salesforce CGC

Sales Cloud

Service Cloud

Commerce Cloud

Marketing Cloud

Data Cloud

Tableau

Job description

Coastal seeks an Associate Director (RCG) to lead Salesforce Consumer Goods Cloud programs for major Retail & Consumer Goods clients. You will drive cross-functional teams from pre-sales through full end-to-end implementations, shaping account strategy and ensuring high-value outcomes.

You will mentor consultants, expand client relationships, and shape delivery methodology across CGC, Sales/Service/Commerce Clouds, and related data solutions.