Senior Associate, Digital and Programmatic

Dentsu Aegis Network; United States; Remote; USD 51,000 - 84,000; Full time

Job summary

An established industry player is seeking a Senior Associate for Digital and Programmatic to support media campaigns across various clients. This role involves working closely with managers to execute programmatic strategies, ensuring quality assurance, and managing campaign performance. The ideal candidate will develop a holistic understanding of digital media and optimization strategies while collaborating with cross-functional teams. This position offers a dynamic environment where your contributions will directly impact campaign success, and you will receive on-the-job training in the latest industry technologies. If you're ready to elevate your career in the digital landscape, this opportunity is perfect for you.

Benefits

Medical, Vision, and Dental Insurance

Life Insurance

Short-term and Long-term Disability Insurance

401k

Flexible Paid Time Off

At least 15 Paid Holidays per Year

Paid Sick and Safe Leave

Paid Parental Leave

Qualifications

• 1+ years of experience in digital and programmatic media.
• Strong analytical skills and comfort with data interpretation.

Responsibilities

• Support campaign setup, optimization, and performance reporting.
• Troubleshoot campaign delivery and performance issues.

Skills

Digital Media Optimization

Data Analysis

Client Services

Ad Trafficking

Education

Bachelor's Degree

Tools

Ad Serving Platforms

DSPs

Business Applications

Job description

Job Description:

The Senior Associate, Digital and Programmatic is responsible for supporting Manager/Sr. Managers in executing programmatic media campaigns across clients within the dentsu portfolio of agencies including Carat, dentsuX/360i, and iProspect. The role will include on-the-job training in industry landscape and technologies, technology partnerships, campaign management, client services, ad trafficking, analysis, and communications. This person will be close to one of our offices to go in for Team Days one day a week.

Key Accountabilities:

• You will have a holistic understanding of digital, deeper understanding of optimization strategy
• Support Manager/Sr Manager with all client deliverables including campaign set up, launch notifications, ad creative screenshots, optimization to performance KPIs, reporting, and updates
• You will complete quality assurance per dentsu QA process within ad server, buying platform or DSP
• Understand and execute responsibilities to traffic in the ad serving process. Act as account point person for agency ad operations coordinating assets for upcoming campaign launches
• You will partner with agency team counterparts (planning/activation/ad ops/analytics) as well as Client Centers
• Troubleshoot basic campaign delivery and performance issues independently
• Traffic all ad serving needs (if applicable) and provide quality assurance of tagging process
• Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery
• You will become an expert in the programmatic and digital display ecosystem understanding the taxonomy of digital media landscape and its components
• Interpret performance reports to provide actionable insights and analysis

Qualifications:

• Bachelor's degree
• 1+ years of experience within the digital and programmatic industry
• You are comfortable with analysis and data
• Experience working with business applications

The annual salary range for this position is $51,000-$83,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance
• Life insurance
• Short-term and long-term disability insurance
• 401k
• Flexible paid time off
• At least 15 paid holidays per year
• Paid sick and safe leave
• Paid parental leave

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

Location: New York

Brand: Dentsu X

Time Type: Full time

Contract Type: Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

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