Senior Associate, Digital & Programmatic - Retail Media

Dentsu Aegis Network; New York (NY); Remote; USD 51,000 - 84,000; Full time

Job summary

An innovative firm is seeking a Senior Associate to manage and activate campaigns for a large Retail Media Network. This remote role emphasizes end-to-end campaign management, ensuring smooth workflows and meeting deadlines. You'll leverage your digital planning skills to optimize performance and provide insights while collaborating with various teams. With a focus on problem-solving and a passion for digital marketing, you'll help shape the future of advertising. Enjoy a competitive salary and a comprehensive benefits package, making this an exciting opportunity to grow in a dynamic environment.

Benefits

Medical, Vision, and Dental Insurance

Life Insurance

Short-term and Long-term Disability Insurance

401k

Flexible Paid Time Off

Paid Holidays

Paid Sick Leave

Paid Parental Leave

Qualifications

• 2+ years in digital planning/buying role from an agency or RMN.
• Self-motivated and can thrive in a performance-driven environment.

Responsibilities

• Oversee daily operations for campaign management.
• Support activation and reporting of digital media campaigns.

Skills

Digital Planning

Campaign Management

Performance Optimization

Problem Resolution

Communication Skills

Education

Bachelor's Degree

Tools

Criteo

TTD

Kevel

Job description

Job Description:

This is a remote position.

The role of the Senior Associate, Digital & Programmatic focuses on overseeing the daily operations needed to successfully plan and activate campaigns for a large Retail Media Network. You will be responsible for end-to-end campaign management, from brief submission through activation. You will also facilitate cross-team workflows to ensure clean hand-offs, deadlines, and SLAs are met. The Senior Associate's main priority is campaign planning, activation, and management including setting clear expectations, communicating risks and dependencies, and elevating campaign/workflow trends for the business to make meaningful decisions. You will be reporting to the Senior Manager, Media Activation. You will not have any managerial responsibilities.

Responsibilities:

• Support the activation, performance, and reporting of digital media campaigns across onsite and offsite display, focused largely on direct and programmatic campaign trafficking, pacing, and optimization

• Provide performance insights and optimization recommendations around campaigns and supporting tactics

• Contribute to campaign setup, QA, pacing/optimization, and daily campaign management across a variety of vendors and platforms

• Quality assurance that encompasses all campaign elements including setup, pre-launch, and post-launch

• Communicate with client and internal stakeholders throughout the campaign lifecycle

• Track key SLA deliverables and dates in Campaign Tracker and following up with responsible task owners

• Work with the analytics team to provide media insights to the client when needed

• Identify efficiencies and improvements to processes and workflows; work with other teams to update and help communicate/train teams on process changes or refinements

• Contribute to training materials and best practice documentation, in addition to client/media partner call documentation

• Support larger media team in identifying strategies and innovations

Qualifications:

• 2+ years of experience in a digital planning/buying role from an agency or RMN

• Wide range of platform experience/knowledge across buying platforms (Criteo, TTD, and Kevel)

• Problem resolution and successful completion of complex projects

• Self-motivated, high-capacity person who can function and win in a demanding, performance-drive environment

• Enthusiasm for the future of digital marketing and building that future with Dentsu

The annual salary range for this position is $51,000 -$83,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

#LI-AD2

#LI-Remote

Location:

New York

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color , national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [e-mail] by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.